Senior Director, GTM Strategy & Execution-Agentic Orchestration

Life at UiPath

The people at UiPath believe in the transformative power of automation to change how the world works. We’re committed to creating category-leading enterprise software that unleashes that power.

To make that happen, we need people who are curious, self-propelled, generous, and genuine. People who love being part of a fast-moving, fast-thinking growth company. And people who care—about each other, about UiPath, and about our larger purpose.

Could that be you?

As the Senior Director of GTM Strategy & Execution for Agentic Orchestration, you will own the end-to-end strategy that connects product innovation to customer impact. You’ll shape our competitive and market positioning and chart the path for UiPath to lead the industry in business transformation orchestrating end-to-end business processes leveraging human-AI-bot collaboration at scale.

This is a highly cross-functional, high-visibility role that blends strategic thinking, storytelling, execution discipline, and market insight. You will partner closely with Product, Marketing, Sales, Customer Success, and our partner ecosystem to ensure our offerings land powerfully with enterprise buyers, automation developers, and platform strategists.

What You’ll Do

• Develop and own the GTM strategy for UiPath’s Agentic Orchestration portfolio, including UiPath Maestro, Case Management and developer-focused automation experiences.

• Define product positioning, category narrative, and value propositions that differentiate us from existing and emerging AI-native orchestration players.

• Lead cross-functional launch planning and execution, ensuring Sales, Partners, Marketing, and Customer Success are aligned, enabled, and empowered.

• Drive adoption and revenue growth through packaging, pricing guidance, win-loss insights, and continuous GTM optimization.

• Partner with Product Management to translate market signals into product strategy and roadmap influence.

• Build strong relationships with enterprise customers and developers to deeply understand needs, use cases, and ecosystem dynamics.

• Represent UiPath externally at events, customer briefings, analyst sessions, and community engagements.

• Develop a high-performing GTM motion, including playbooks, messaging frameworks, competitive intelligence, and field readiness assets.

What We’re Looking For

• 10+ years in Product GTM leadership or Strategy roles in enterprise SaaS, automation, workflow, AI, or developer platforms.

• Proven experience launching and scaling complex platform products across global markets.

• Deep understanding of automation, orchestration, case management, or workflow technologies and the competitive landscape.

• Exceptional storytelling, positioning, and executive communication skills.

• Ability to operate at both 30,000 feet and in the details - strategy + execution.

• Comfort thriving in a hyper-growth, highly matrixed environment.

• A builder’s mindset: entrepreneurial, customer-obsessed, and bias-for-action.

#LI-MH1

Maybe you don’t tick all the boxes above—but still think you’d be great for the job? Go ahead, apply anyway. Please. Because we know that experience comes in all shapes and sizes—and passion can’t be learned.

Many of our roles allow for flexibility in when and where work gets done. Depending on the needs of the business and the role, the number of hybrid, office-based, and remote workers will vary from team to team. Applications are assessed on a rolling basis and there is no fixed deadline for this requisition. The application window may change depending on the volume of applications received or may close immediately if a qualified candidate is selected.

We value a range of diverse backgrounds, experiences and ideas. We pride ourselves on our diversity and inclusive workplace that provides equal opportunities to all persons regardless of age, race, color, religion, sex, sexual orientation, gender identity, and expression, national origin, disability, neurodiversity, military and/or veteran status, or any other protected classes. Additionally, UiPath provides reasonable accommodations for candidates on request and respects applicants' privacy rights. To review these and other legal disclosures, visit our privacy policy.