Sales Executive- Software Sales

ABOUT VICIMUS

Vicimus is transforming how automotive dealerships engage, retain, and grow their customer base across North America. Our Bumper suite of SaaS products - including Bumper Lifecycle, Bumper Events, Bumper BI, Bumper Finance, and Bumper Ads - delivers measurable ROI through intelligent automation, data-driven insights, and seamless integrations with dealership systems.

We're not just another vendor. We're a strategic partner helping dealerships transition from transactional relationships to long-term customer loyalty, backed by transparent reporting and proven results.

THE OPPORTUNITY

We're seeking a Sales Executive to drive growth of our Bumper Lifecycle and Bumper Ads platforms across Canadian dealerships. This is a high-impact role where you'll own the full sales cycle - from prospecting to close - while helping dealers modernize their marketing and retention strategies.

You'll be joining during an exciting growth phase as we expand market share, strengthen OEM partnerships, and scale our recurring revenue model. This role offers the autonomy to build your territory, uncapped earning potential, and the backing of proven products that deliver real results for dealers.

We expect the successful candidate will realize on-target earnings in excess of $140,000 in the first year with room to grow beyond by exceeding targets and in consecutive years.  

WHAT YOU'LL DO

Full-Cycle Sales Ownership

Prospect, qualify, and close new dealership accounts across your assigned territory

Conduct discovery calls to understand dealership pain points and revenue opportunities

Deliver compelling product demonstrations that connect Bumper's capabilities to measurable business outcomes

Build and maintain a healthy pipeline using HubSpot CRM with accurate forecasting

Negotiate contracts and pricing within established guidelines

Strategic Account Development

Develop territory plans that identify high-value prospects and strategic dealership groups

Build relationships with dealership GMs, marketing directors, fixed ops managers, and ownership

Position Bumper Lifecycle and Bumper Ads as revenue-driving solutions, not marketing expenses

Collaborate with our Customer Success team to ensure smooth onboarding and long-term retention

Leverage case studies, ROI data, and testimonials to accelerate deal cycles

Market Intelligence & Product Feedback

Stay current on automotive retail trends, competitor offerings, and dealership challenges

Provide product and marketing teams with frontline insights to improve positioning and features

Represent Vicimus at industry events, trade shows, and dealership conferences as needed

WHAT YOU BRING

Required Experience & Skills

3+ years of B2B software sales experience selling to automotive dealerships

  (This is non-negotiable - you must have sold software or technology solutions into dealership environments)

Proven track record of consistently meeting or exceeding quota in a SaaS or subscription-based sales environment

Exceptional discovery and consultative selling skills - you uncover needs, not push features

Strong presentation and demonstration abilities, both in-person and via video

Proficiency with CRM systems (HubSpot preferred) including pipeline management, activity tracking, and forecasting

Excellent written and verbal communication skills

Valid driver's license and ability to travel regularly within your territory

What Sets You Apart

Deep understanding of dealership operations, DMS systems, CRM platforms, and marketing workflows

Experience selling marketing automation, retention tools, or advertising solutions to dealers

Established relationships within Canadian dealership groups or automotive retail networks

History of managing complex sales cycles with multiple stakeholders

Self-directed work style with strong organizational and time management skills

Entrepreneurial mindset - you thrive with autonomy and take ownership of outcomes

WHAT WE OFFER

Compensation & Incentives

Competitive base salary + uncapped commission structure

Realistic OTE (On-Target Earnings) with top performers significantly exceeding targets

Performance accelerators and quarterly bonuses for exceeding quota

Transparent, achievable quotas based on territory potential

Benefits & Perks

Health and dental benefits

Flexible work environment (remote/hybrid depending on location)

Professional development budget for training, certifications, and industry events

Collaborative, results-driven culture with regular team engagement

Growth & Impact

Work with a product portfolio that delivers measurable results for dealerships

Direct influence on company growth during a critical expansion phase

Opportunity to grow into senior sales or leadership roles as the team scales

Supportive sales leadership committed to coaching and enablement

LOCATION & WORK ENVIRONMENT

Must be based in Canada and legally authorized to work in Canada

Major market location (Toronto, Vancouver, Calgary, Montreal, Ottawa) is an asset for proximity to dealership groups

Travel required for in-person meetings, demos, and industry events

Flexible remote work with occasional in-office collaboration (if near a Vicimus office)

WHO YOU'LL WORK WITH

You'll report to the VP of Sales and work closely with:

Sales Operations for deal structuring, forecasting, and CRM workflows

Marketing for lead generation, content, and campaign alignment

Customer Success to ensure seamless handoffs and long-term client satisfaction

Product teams to communicate feature requests and market feedback

WHY JOIN VICIMUS NOW?

The automotive software space is evolving rapidly, and dealerships are actively seeking partners who can prove ROI, not just pitch features. Vicimus is positioned at the intersection of retention marketing, business intelligence, and advertising automation - three critical areas where dealers are investing.

You'll be selling solutions that:

✓ Drive measurable revenue for dealerships (service appointments, repeat sales, event attendance)

✓ Integrate seamlessly with existing DMS and CRM systems

✓ Provide transparent ROI reporting that justifies marketing spend

✓ Are backed by OEM endorsements and enterprise-level dealership groups

This isn't a role where you'll struggle to prove value. Our products work, our customers renew, and our sales team is empowered to win.

Vicimus is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.