Paid Search (SEA) Specialist

Are you experienced in driving omnichannel growth through innovative and effective paid search strategies? Do you excel in creating, analyzing, and optimizing SEA campaigns? Are you that colleague who’s always up to date with the latest trends and technologies within search, AI, and digital marketing in general? If so, we have an exciting opportunity for you! 

As a paid search specialist, your aim is to generate high quality traffic to Rituals’ omni channels (WEB/APP & retail) by growing our online visibility within 30+ countries. In this role, you will be responsible for managing big budgets to run Search and Shopping campaigns across Google and Microsoft Ads. Using your experience in search engine advertising, you will design and implement targeted campaigns that ensure our ads reach the right audience at the right time. 

For 32-40 hours per week, you:  

• Effectively manage, optimize, and innovate our current and future campaigns across Google Ads and Microsoft Ads, maintaining a healthy ROAS.  

• Analyze results to spot optimization opportunities and make data-driven decisions. 

• Provide detailed performance reports and insights to stakeholders, highlighting key metrics and recommendations for future strategies. 

• Collaborate with cross-functional teams (SEO, marketing, display, paid social) internally to develop and implement paid search strategies that align well with the overall business goals and vision. 

• Maintain relationships with external partners, such as Google or media agencies, ensuring effective communication and collaboration. 

• Continuously (A/B) test new features, formats, or strategies. Stay informed about industry trends and share knowledge internally. 

• Contribute to team success by enhancing processes and best practices. 

You will be joining the Digital Marketing team within the Digital department. In your day-to-day, you will work together with our other paid search specialist and SEM lead, but you’ll also become part of the team with all our paid channel specialists. 

 

You are high on energy, low on ego, and have a good sense of humor. On top of that, you bring: 

• Proven experience managing Search and Shopping campaigns across multiple accounts (2+ years). 

• In-depth knowledge of smart bidding strategies, PMax campaigns, feed management and automation within SEA. 

• Proficiency in Google Ads (Editor), Microsoft Ads, GA4, Google Merchant Center. Channable and/or Producthero App is a plus. 

• Strong analytical skills and a data-driven, hands-on approach. 

• Organizational skills and attention to detail, with the ability to set priorities and manage time independently. 

• Excellent command of both Dutch and English, with strong communication skills. 

• A proactive attitude towards learning and development. 

Grow with us as a SEA-specialist. Show your ambitions by joining us in shaping the future of digital excellence. 

Location and working conditions

This role is based at our Amsterdam Central Head Office.This role is based at our Amsterdam Central Head Office.This role is based at our Amsterdam Central Head Office.

At Rituals, we believe in the power of connection with ourselves, each other and the world around us. That is why we work 80 percent from the office and 20 percent from home. Together, we bring our brand philosophy to life by transforming everyday routines into meaningful moments.

The next steps to your new career

• Apply via our career site
• One of our recruiters will contact you within ~ 10 business days
• Two interviews, a business case and an online assessment will be part of the interview process
• Positive from both sides? An offer will come your way