Director of Commercial Strategy & Revenue Architecture - GTM

Unitek Learning Education Group Corp. (“Unitek Learning”) is a leader in healthcare‐focused workforce development. With over 30 years of experience, Unitek Learning provides customized education programs that bridge the gap between academic preparation and real-world clinical needs. Drawing on its deep roots in nursing education, Unitek Learning helps hospitals and health systems build sustainable talent pipelines by embedding faculty and curriculum directly into hospital settings through its “School in a Box” and integrated workforce solutions. In partnership with hundreds of clinical sites, we upskill incumbent staff, train new clinicians, and enable hospitals to better recruit, retain, and advance nursing talent.

Unitek Learning is seeking a highly analytical and operationally driven Director, Revenue Operations (GTM Commercial) to lead the design and execution of the go-to-market operating infrastructure for its Workforce Solutions division.

This role is responsible for building and managing the systems, processes, and data frameworks that support scalable growth across Business Development, Marketing, and Partner Growth. The Director will oversee CRM governance, pipeline management, forecasting, segmentation, and performance reporting to ensure disciplined execution and visibility across the full revenue lifecycle.

This position partners closely with Growth Marketing, Business Development, Partner Growth, and Business Intelligence to ensure alignment between strategy, execution, and performance outcomes.

• Design and operationalize the go-to-market (GTM) operating model, including pipeline structure, stages, and performance tracking
• Own and manage CRM systems (e.g., HubSpot, LeadSquared alignment), ensuring data integrity, usability, and adoption across teams
• Define and maintain segmentation, ICP frameworks, and account prioritization models in partnership with Growth Marketing
• Establish and manage pipeline governance, including deal tracking, stage definitions, and qualification standards
• Develop and oversee forecasting methodologies, ensuring accuracy and consistency across Business Development and leadership reporting
• Build and manage GTM performance dashboards and reporting, providing visibility into pipeline health, conversion rates, and revenue performance
• Identify gaps and inefficiencies in the revenue process and implement process improvements to increase speed and conversion
• Partner with Business Development to support pipeline reviews, deal progression, and sales discipline
• Collaborate with Growth Marketing to ensure alignment between campaigns, targeting, and pipeline outcomes
• Support Partner Growth by ensuring visibility into account performance, expansion opportunities, and engagement tracking
• Lead CRM and data-related process training and enablement to improve adoption and reduce manual work
• Work closely with Business Intelligence to align data definitions, reporting structures, and performance insights
• Build business cases and prioritize system and process improvements to support organizational growth

• Bachelor’s degree in Business, Finance, Marketing, or a related field required
• 7–10 years of experience in revenue operations, sales operations, or GTM operations, preferably in a B2B or enterprise environment
• Strong experience with CRM systems (e.g., HubSpot, Salesforce) and pipeline management
• Proven ability to build and manage forecasting models and revenue reporting frameworks
• Experience defining and implementing segmentation and account prioritization strategies
• Strong analytical skills with the ability to interpret complex data and translate insights into actionable recommendations
• Experience working cross-functionally with sales, marketing, and operations teams
• Excellent communication and stakeholder management skills
• Ability to operate in a fast-paced, evolving environment and manage multiple priorities

Key Competencies

• Analytical Thinking and Data Fluency
• Process Design and Operational Excellence
• Attention to Detail and Data Integrity
• Cross-Functional Collaboration
• Problem Solving and Continuous Improvement
• Communication and Influence

We Offer:

• Medical, Dental and Vision starting the 1st of the month following 30 days of employment
• 2 Weeks’ starting Vacation per year.  Increasing based on years of service with company
• 12 paid Holidays and 2 Floating Holiday
• 401K with a Company Match
• Company Paid Life Insurance at 1x’s your annual salary
• Leadership development and training for career advancement
• Tuition assistance and Forgiveness for you and your family up to 100% depending on program