Zone Merchandiser (SEA)
Decathlon Singapore
Posted: May 11, 2026
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Quick Summary
Design and deliver instore 'how to' videos for customers.
Required Skills
Job Description
Decathlon unveiled our new purpose: "Bring people together through sport to make wellbeing accessible for all" !
This purpose signifies our transformation from a traditional retailer to a global sustainable sports brand aiming to deliver the physical, emotional, and societal benefits of sport to people worldwide. Rooted in the values of Vitality, Generosity, Responsibility, and Authenticity, this mission directs the efforts of over 100,000 passionate teammates globally, ensuring sport is accessible to everyone regardless of their level or physical condition.
Design and deliver instore "how to sell" sports strategies for the region offering the best customer experience, in line with the North Star project to drive sustainable and profitable growth.
Responsibility 1: Strategic Customer Journey Design
• Experience Design: Create best-in-class end-to-end customer journeys for priority segments within the perimeter.
• Strategic Planning: Define and animate the Merchandising Master Plan, continuously updating it through internal and external benchmarking.
• Stakeholder Alignment: Co-organize with Offer and Supply teams to collect country-specific needs and share them with Passion Brand Merchandisers to ensure zone-wide alignment.
• Technical Focus: Identify market expectations and define long-term merchandising strategies.
Responsibility 2: Operational Localization & Delivery
• Solution Adaptation: Transform "United" solutions into deliverables tailored to Hub Asia’s specific offer and service selections.
• Global/Local Consistency: Compile strategies from Passion Brands and other Supply Zones to guarantee global alignment with a local touch.
• Technical Deliverables: Provide essential Y+1 season tools on time, including linear meter allocations, implementation logics, DAO, and POS.
• Retail Empowerment: Support country teams by providing structuring principles of merchandising to increase their local autonomy.
• Feedback Loops: Conduct regular "Country Layout Feedback" sessions to refine seasonal preparations.
Responsibility 3: Growth & Performance Management
• Profitability Optimization: Analyze merchandising "Top/Flops" to improve linear and square meter productivity (TO/LM & TO/SQM).
• Quality Control: Partner with CSL to debrief store layout quality and implement SMART improvements (Winning points, Green Plan, SCF).
• Financial Accountability: Manage the annual budget effectively, covering travel, store tests, and CAD plan creation.
• Business Impact: Ensure strategic decisions directly contribute to the Business Plan (BP) of the sports categories (TO, SLT, and Sustainable Sales).
Requirements:
Technical Expertise
• Strategy Definition
• Layout Design (DAO/CAD)
• Country Mentorship
• Expectation Identification
• Budget Management
Strategic Leadership
• Strategic Sense
• Decision Making
• Initiative
• Prioritization
• Autonomy
Interpersonal Skills
• Collective Intelligence
• Active Listening
• Written & Oral Communication
• Digital Communication
• Openness & Curiosity
By applying, you undertake that any information you submit will be accurate and complete and you confirm that you have read, understood, and agree to our Privacy Policy (https://www.decathlon.sg/s/privacy-policy) and hereby consent to the collection, use and disclosure of your personal data in accordance with the Privacy Policy.
Benefits:
💰 A Remuneration That Grows With You:
• Salary in accordance with your experience
• Monthly bonus based on sales performance - up to 10%.
• Dive into the opportunity to become a Shareholder and share in the success of our global family.
• At the end of the year, reap the rewards of profit sharing based on the performances across the country.
🚀 Climb the Career Ladder:
• Elevate your skills with the power of our internal Decathlon Academy – upskill and re-skill your way to greatness.
• Chart your course with local and global career progression opportunities (Zig-zag and/or specialization) in retail, procurement and support team.
❤️ Because We Care About You:
• We've got your well-being covered with comprehensive medical and insurance coverage.
• Enjoy a flexible spending allowance annually for Sports & Health related expenses, including dental, vision and wellness activities;
• Enjoy staff discount across ALL Decathlon products
🏋️♀️ Sports, Community, and Bonding:
• Kick off those shoes and join in the sports fun after work or during team meetings.
• Immerse yourself in a vibrant community of like-minded, sporty individuals just like you!
At Decathlon, we're not just a workplace – we're a lifestyle, and we want you to experience the very best. Join us and let's conquer the world of sports together! 🌟🏆🎉
By applying, you undertake that any information you submit will be accurate and complete and you confirm that you have read, understood, and agree to our Privacy Policy (https://www.decathlon.sg/s/privacy-policy) and hereby consent to the collection, use and disclosure of your personal data in accordance with the Privacy Policy.