WeLab Bank - Head of Bancassurance
Confidential
Posted: February 3, 2026
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Quick Summary
WeLab Bank - Head of Bancassurance is a senior leadership role that requires a strong background in financial services, with a focus on bancassurance and digital banking. The ideal candidate will have a proven track record of success in leading a team and driving business growth. The role involves overseeing the development and implementation of bancassurance strategies and products, as well as leading a team of professionals in a fast-paced and dynamic environment.
Required Skills
Job Description
WeLab, a leading pan-Asian fintech platform, operates two digital banks (WeLab Bank and Bank Saqu) as well as multiple online financial services in Hong Kong, Mainland China, and Indonesia, with over 70 million individual users and over 700 enterprise customers. WeLab uses game-changing technology to help users access credit, save money, and enjoy their financial journey.
At WeLab, we always put our people first. Embarking on a career with WeLab means being part of the driving force to make financial services accessible for everyone. In our flat and agile organization, you will get all the opportunities to make real impacts and deliver change. Most importantly, while you achieve greatness, we will ensure you have an amazing experience at WeLab!
Our team is energetic and passionate who can deliver and execute, and we are looking for intellectually curious, open-minded, and smart-working individuals who are just as passionate as we are about making financial services enjoyable.
Join us to build a better financial future for everyone!
About You:
You're a go-getter with mad juggling skills (or multiple hats) who can thrive in a fast-paced, agile environment
You enjoy doing purpose-led and meaningful work
You have a strong thirst for knowledge and are driven to find solutions that don't exist yet
You are comfortable with ambiguity and extremely resourceful (in your past life, you could've been a detective)
You always find a way to get things done without sacrificing the quality of your work, integrity, and values
No task is off limits for you
You are humble and prioritize the success of the team over your own with an eagerness to help those around you
You don't shy away from challenges and can bounce back from setbacks
What you’ll do and what success looks like in this role:
Lead and own the development of insurance propositions, bancassurance strategy, and partnership collaboration models aligned with WeLab Bank’s growth ambitions and overall business objectives.
Champion collaboration with insurance partners to optimize Life and General Insurance offerings, delivering superior service quality for WeLab Bank’s retail customers.
Accelerate customer engagement and conversion for Life and General Insurance products, ensuring seamless integration into sales team or/and digital banking channels and driving sales efficiency.
Build and inspire a high-performing team, setting clear goals and accountability across sales, and operational excellence.
Partner with internal teams across Digital, Marketing, Business Intelligence, and Tech to deliver a best-in-class, customer-centric experience. Own revenue growth through data-driven cross-sell and upsell strategies, leveraging insights to shape product and distribution initiatives.
Enforce robust risk governance by collaborating with the second line of defence to implement operational frameworks, risk controls, and performance monitoring systems for this highly regulated business.
Co-create and innovate a Digital Product Sales Model with insurance partners that aligns with partnership vision and drives scale.
Act as the Responsible Officer (RO) for the bank’s insurance intermediary license, ensuring full compliance with Insurance Authority requirements.
Lead regulatory compliance with Hong Kong Monetary Authority and Insurance Authority standards, including licensing and governance requirements.
Own financial performance, set annual targets, and report progress to senior management and regulators.
What is required and what we’re looking for:
Bachelor’s degree in Business, Finance, or Insurance; Master’s degree preferred.
Certificate of Proficiency in Insurance (mandatory in Hong Kong).
Must meet the Insurance Authority’s criteria to be appointed as Responsible Officer, including relevant experience and qualifications.
Minimum 10 years of experience in financial services, with at least 5 years in senior management roles within bancassurance or insurance distribution.
Deep understanding of insurance products, regulatory requirements, and digital banking ecosystems. Extensive experience in life, protection, and health products, acting as Subject Matter Expert (SME) for long-term insurance and driving awareness among internal stakeholders.
Proven track record in building bancassurance businesses from the ground up or leading large-scale insurance partnerships.
Strong strategic and commercial acumen with exceptional negotiation and stakeholder influence skills.
Inspirational leadership and team-building capabilities in a fast-paced, digital-first environment.
Familiarity with HKMA and IA regulations and compliance frameworks.
Perks and Benefits to enrich your experience at WeLab:
Learning and development stipend - we value lifelong learning and believe the best way to invest in our employees is to encourage them to continue to learn
Wellness and happiness – Numerous activities to let you focus on your physical and mental wellbeing, complemented by happiness dollars (basically, an extra stipend!) to spend on anything that makes you happy. We allow flexible time offs to take care of personal matters and to enjoy time with family and friends
Comfortable and positive work environment – Open plan office for easy collaboration and social with your colleagues, or branch out into your own thinking pods when needed, with FREE food and drinks for when you want to recharge
Work smart, play hard – Connect with your colleagues over food and drinks at the stocked pantry, in the spacious social area with board games and a ping pong table, or over activities like hiking, yoga, badminton, etc.
A big and contagious smile on everyone’s face to make you happier :)
WeLab’s Awards & Recognitions:
Asia Banking Finance Retail Banking Awards: Virtual Bank of the Year - Hong Kong
CNBC Disruptor 50: the only Hong Kong-based company on the list
Financial Times Asia-Pacific High-Growth Companies: #2 in ranking
The Chinese University of Hong Kong “Corporate Innovation Index”: #1 in ranking
We offer a competitive salary package to the successful candidate. If you are interested in joining this exciting team, please apply with resume via the "Apply" button below.
All information provided by applicants will be used for recruitment purposes only. Information of unsuccessful applicants will be destroyed within 24 months of receipt.