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VP. Fund Development & Marketing

Confidential

Toronto, Ontario Hybrid permanent

Posted: April 2, 2026

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Quick Summary

VP Fund Development & Marketing is responsible for developing and implementing marketing strategies to support the development of the organization's fundraising efforts. This involves working closely with the executive director to develop and implement marketing plans, manage budgets, and analyze performance metrics. The ideal candidate will have experience in marketing and fundraising, as well as excellent communication and project management skills.

Job Description

Positions Available: 1 
Job Type: Full-Time, Permanent 
Location: 70 Richmond St E, Suite 400 Toronto, ON M5C 1N8 
Work Model: Hybrid. 
Schedule: Monday - Friday 9 AM – 5 PM (37.5 hours/week) 
Reports To: Executive Director 
Salary: $136,652.05 
Closing Date: Friday, April 24, 2026, at 5:00 PM EST 

Existing Vacancy 

Friends of Ruby is dedicated to supporting the well-being of 2SLGBTQIA+ youth aged 16-29 through mental health services, social programs, and housing. We operate a Youth Drop-In Centre, offering barrier-free counselling, hot meals, and community programming, and a Transitional Home, providing emergency and long-term housing with life-skills support. 

If you're passionate about creating safe, inclusive spaces for marginalized youth, this is your chance to make an impact as a Vice President, Fund Development & Marketing! 

About the Role 

The Vice President, Fund Development & Marketing will envision, articulate, and execute a comprehensive multi-year philanthropic and marketing strategy that fuels Friends of Ruby's mission and growth, while fostering a culture of philanthropy across the organization. This senior leadership role is accountable for leading the development and marketing team with clarity, decisiveness, and accountability. Success looks like building a robust, diversified funding pipeline with consistent six-figure and transformational commitments; achieving and exceeding annual revenue goals; strengthening an organization-wide philanthropic culture; successfully positioning the organization for a multi-million dollar campaign that enables FoR to significantly expand its impact for 2SLGBTQIA+ youth; and elevating the FoR brand through integrated, mission-aligned marketing and communications. 

Revenue Goals & Performance Targets (2026-2027 Fiscal Year) 

Total Annual Fundraising Revenue: $7.5M (Year 1 of roadmap to $10M by Year 3) 

Major & Transformational Gifts ($25K+): $4.5M total 
– Personal portfolio goal: $1.2M 
– Secure 4–6 gifts at $100K+ and 1–2 gifts at $500K+ 

Corporate Partnerships: Secure 5–7 new partners; achieve $800K–$1M in total revenue 

Foundation & Government Grants: Secure $2.5M–$3M combined; increase multi-year commitments by 25% 

Multi-Year Commitments: Secure 15–20 agreements (2–5 years) representing $2.5M+ in committed future revenue 

 

As VP, Fund Development & Marketing, you will be responsible for: 

Strategy & Revenue Growth: Lead a multi-year philanthropic strategy, build a diversified funding model (major gifts, corporate, foundations, government, events, digital), and execute a future campaign to build a $10M+ revenue roadmap securing $25M–$50M in multi-year funding. 

Major Gifts & Relationships: Personally manage a high-value donor portfolio; secure six- and seven-figure gifts with an individual goal of $1M+ annually; structure complex, multi-year gift agreements per CRA guidelines. 

Marketing & Brand: Lead integrated marketing and communications to elevate the FoR brand, drive donor engagement, translate program impact into donor-centric narratives, and serve as chief philanthropy ambassador and brand steward. 

Data & Accountability: Use CRM analytics and prospect research to guide strategy; track quarterly/annual metrics; report progress to leadership and the board. 

Leadership & Culture: Lead, mentor, and grow the development and marketing team; build systems and accountability; guide the Board's Fund Development Committee; activate the Executive Director and Board as fundraisers; foster an organization-wide culture of philanthropy. 

Equity & Compliance: Apply a deep understanding of 2SLGBTQIA+ youth realities, trauma-informed storytelling, and equity-centered fundraising; ensure CRA compliance, Donor Bill of Rights, and ethical practices.

What You Bring 

Education: Bachelor's degree required; advanced degree preferred. CFRE designation or progress toward it strongly preferred. 

Experience: 7–10 years of progressive philanthropic leadership, with 3+ years at Senior Director or VP level. 

Fundraising Track Record: Proven ability to secure six-figure/transformational gifts; experience leading or contributing to multi-million-dollar campaigns that exceeded revenue targets. 

Team Leadership: Experience managing a senior fundraising and marketing team across major gifts, communications, and donor stewardship. 

Marketing & CRM: Demonstrated experience in integrated marketing, brand management, digital marketing, and content creation; proficiency with CRM software (e.g., Raiser's Edge NXT, Bloomerang). 

Compliance: Deep knowledge of CRA guidelines, Donor Bill of Rights, and ethical charitable giving practices. 

Why Work with Us? 

A welcoming, inclusive environment where your voice matters. 

The opportunity to make a lasting impact in the lives of 2SLGBTQIA+ youth. 

Flexible scheduling that fits your life. 

What We Need 

Must be legally authorized to work in Canada. 

Must provide a satisfactory Vulnerable Sector Police Check. 

Must reside in Ontario. 

Hybrid work schedule required

Availability for occasional evenings and travel as needed. 

Alignment with Friends of Ruby's mission and values; experience in mission-driven organizations is a strong asset. 

Demonstrates commitment to advancing diversity, equity, inclusion, and reconciliation. 

Important Note 

If you have accessed Friends of Ruby services in the past year, we kindly ask that you refrain from applying for this position. This policy helps to ensure objectivity and avoids potential conflicts of interest. We prioritize equal opportunity for all applicants and aim to maintain the integrity of our organization. We appreciate your understanding and commitment to a fair hiring process. 

How to Apply 

To ensure a fair and efficient hiring process, we kindly ask that all applications be submitted directly through the job posting link. We are unable to accept phone inquiries regarding this position. Due to the high volume of applications we receive, we are only able to contact candidates who have been selected for an interview.   

Please note that no artificial intelligence tools will be used in the screening, assessment, or selection of candidates.  

Friends of Ruby is committed to an inclusive and accessible hiring process. If you require accommodation at any stage, please inform our People and Culture team.   

Apply by Friday, April 24, 2026, at 5:00 PM EST and help us create brighter futures for 2SLGBTQIA+ youth. 

We can't wait to hear from you!

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