Vice Provost of Enrollment Management

About SANS

Founded in 1989, SANS Institute (SANS) began as a cooperative research and education organization. Over the next 25 years, it grew to become the most trusted and widely recognized provider of information security training and certification in the world. Today, SANS has served more than 300,000 cybersecurity professionals around the world, with more than 60,000 earning Global Information Assurance Certification (GIAC) security certifications—the leading certification that provides assurance to employers that their people and prospective hires can do the job.

At the heart of SANS is a community of practitioners, from auditors and network administrators to CISOs, who share their lessons learned and collaborate on solutions to the challenges they face. These experts, working across corporations, government agencies, and universities, come together to support and strengthen the global information security community.

Why SANS?

At SANS, our culture is defined by three pillars: Mission, Brand, and People.

Our Mission is to hire people who understand the importance fighting against cybersecurity threats.

Our Brand reflects a commitment to delivering the highest quality training. 

Our People are grounded in a culture of fairness, honesty, customer focus, and a pragmatic approach.

What You'll Achieve at SANS

We are seeking a Vice Provost of Enrollment Management to join our SANS Technology Institute team. This role is responsible for driving institutional growth through integrated oversight of marketing, admissions, and business development. This role will shape and execute the college’s go-to-market strategy, expanding awareness of the SANS Technology Institute and growing student enrollment across all programs.

The Vice Provost provides data-driven vision and leadership to unify marketing, admissions, and sales enablement efforts under a shared strategy focused on lead generation, brand awareness, conversion optimization, and partnership development. The successful candidate will bring creativity, analytical rigor, strong collaboration skills to build strategic partnerships, enable the SANS sales team as an internal partner, and ensure sustained enrollment growth aligned with the college’s mission.

This leader will play a key role in identifying new markets and audiences, including employer partnerships, international learners, and new-to-cyber markets, helping SANS.edu extend its reach and impact globally.

As a Vice Provost of Enrollment Management, you will:

Strategic Leadership

Develop and implement a comprehensive, multi-year enrollment growth strategy aligned with institutional goals.

Lead and integrate marketing and admissions teams to create a seamless prospective student experience from awareness through enrollment.

Partner with the Provost and leadership team to shape and execute the college’s go-to-market strategy, ensuring alignment across programs, audiences, and delivery formats.

Establish clear performance goals and KPIs to evaluate marketing effectiveness, recruitment success, and enrollment yield.

Growth and Market Expansion

Identify and implement new growth opportunities, including partnerships with other colleges and universities, the SANS sales organization, employers, and industry associations.

Expand awareness and reach within key markets, including cybersecurity professionals, transitioning veterans, and employer-sponsored learners, as well as new-to-cyber audiences.

Develop market-specific strategies and partnerships to establish a stronger global footprint and attract diverse, mission-aligned students.

Drive innovation in enrollment approaches, leveraging data analytics, digital campaigns, and CRM insights to improve targeting and conversion.

Market and Brand Leadership

Oversee the Director of Marketing in developing integrated marketing strategies that strengthen brand visibility and differentiate SANS.edu in the cybersecurity education landscape.

Champion consistent messaging across all channels, highlighting the college’s outcomes, quality, and student success.

Admissions Oversight

Supervise the Director of Admissions to ensure data-informed recruitment and a high-touch admissions experience that reflects SANS.edu’s values.

Drive continuous improvement in lead management, application processing, and conversion workflows.

Cross Functional Collaboration

Partner with the academic, financial, and operations teams to ensure enrollment strategies align with program capacity and institutional goals.

Collaborate with operations team to enhance reporting, forecasting, and performance dashboards.

Represent the college externally with key stakeholders, partners, and industry organizations.

Perform other related duties as assigned.

What We're Looking For

Every SANS employee brings something unique. For this role, we’re looking for candidates with:

Master’s degree required

Proven record of developing and executing data-driven enrollment and marketing strategies that deliver measurable growth.

Strong understanding of digital marketing, brand management, lead generation, and CRM systems

Excellent communication, analytical, and leadership skills, with the ability to think both strategically and operationally.

Demonstrated ability to build partnerships with internal and external stakeholders, including corporate partners and educational institutions.

Experience managing high-performing teams across marketing and admissions.

Ten or more years of progressive experience in enrollment management, marketing, or strategic growth roles within higher education or professional training organizations.

Unrestricted authorization to work in the USA; visa sponsorship is not available.

Benefits and Perks of Working at SANS

We’re committed to fair and equitable compensation. The expected compensation package for this position is $100,000 - $150,000, depending on geographic location, skills, and experience. At SANS, pay equity and transparency are priorities.

We offer a comprehensive benefits package that supports your total well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

Financial Benefits: Competitive base salary, bonus opportunities, and a 401(k) plan with company match.

Health & Wellness: Robust medical, dental, and vision plans; company-provided short term disability; optional long-term disability, supplemental life and AD&D insurance for employees and dependents; voluntary benefits including accident insurance and identity theft protection; fitness and wellness programs; and a company paid employee assistance program (EAP).

Time Off & Flexibility: Generous paid time off, including volunteer time.

Learning & Development: Access to professional development and SANS training opportunities.

Flexibility and Balance at SANS

We support our colleagues with the tools and flexibility they need to thrive, both professionally and personally. As a primarily remote work environment, we are committed to maintaining strong connections, collaboration, and a vibrant culture across virtual teams. While most roles operate remotely, some positions may require occasional in-person presence depending on role-specific or business needs.

SANS is an Equal Employment Opportunity Employer

SANS is proud to be an Equal Opportunity Employer. We do not discriminate based on race, color, sex, age, national origin, religion, sexual orientation, gender identity, veteran status, disability, or any other federal, state, or local protected class.

If, because of a medical condition or disability, you require a reasonable accommodation during the application process, or to perform the essential functions of a position, please contact SANS Human Resources.

US Job Seekers: Click here to view the “Know Your Rights” poster.

SANS complies with all applicable state and local laws regarding the consideration of applicants with arrest or conviction records. For positions governed by federal and/or state banking regulations, SANS will adhere to relevant requirements when evaluating candidates with criminal histories.

Employment eligibility in the United States is required. SANS does not provide visa sponsorship for this position.