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Territory Sales Specialist - Business Development - New Channels (f/m/d)

woom bikes

Vienna, Vienna Hybrid permanent

Posted: March 6, 2026

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Quick Summary

Pave new paths for woom by identifying and securing new business partnerships across Europe for our growing woom WOW bikes and accessories, focusing on key regions including FRA, UK, Benelux, IT, and targeting the next generation of woomsters.

Job Description

The Opportunity

Ready to pave new paths for woom? While our bikes are already conquering cycling paths worldwide, we want to be present wherever families spend their daily lives: in toy stores, kids' concept stores, and department stores. As a Territory Sales Specialist, you will be the trailblazer for new partnerships across Europe (focusing on FRA, UK, Benelux, and IT). Your mission: to introduce our woom WOW bikes and our growing range of accessories—especially our helmets—into new channels and reach the next generation of woomsters.

Your Mission

You identify and secure new business partners outside the traditional bike retail landscape (e.g., toy retailers, kids' chains, or home & living stores) to massively expand our market reach

Collaborating with the Senior Territory Sales Manager and the Head of Sales & Marketing, you define the strategy for new channels. You scan markets like FRA, UK, Benelux, and Italy, using sales data and trends to identify smart growth opportunities

You lead negotiations from A to Z, ensuring that agreements align with our margin targets as well as the woom brand values

You make sure woom shines in-store. Working hand-in-hand with Global Marketing and local Trade Marketing teams, you ensure first-class product presentation and brand visibility

You collaborate closely with our Sales Teams, Sales Steering, and Product Management (PMC). You are the interface that ensures supply and demand are perfectly synchronized

You visit partners on-site across Europe, conduct product training, and represent woom at international trade fairs

You take full ownership of your partnerships within our systems. This includes onboarding new customers in Microsoft Dynamics 365, managing order entries, and using Salesforce to efficiently navigate your pipeline

That’s You

You love opening new doors and can communicate the value of woom with passion and conviction

You have a solid background in Sales or Business Development, ideally with an understanding of modern retail structures and shop-in-shop systems

You are proficient in using modern CRM and ERP systems (Salesforce & D365). Ideally, you also bring a basic understanding of digital processes such as EDI integrations

You are fluent in English (our main channel for international sales). Since you will be managing markets like France or Italy, proficiency in French (FR) or Italian (IT) is a massive advantage. German is a welcome plus

You love being on the move and look forward to spending approximately 30–40% of your time visiting partners in Europe or attending trade fairs

You enjoy working independently but value close coordination with the team in Vienna to find the best solutions for our partners

Who we are

Our sustainable and lightweight bikes have won awards and created a loyal customer base all over the world!  We are an international, multicultural team with more than 15 nationalities. With over 170 employees it can be difficult to maintain the startup atmosphere, so we place a lot of emphasis on a friendly working atmosphere and extensive onboarding.

For this position, we offer you a gross monthly salary starting at EUR 2.800 on a full-time basis. Of course, we take into account your individual qualifications and experience and are willing to pay an appropriate overpayment. We will be happy to discuss details in person.

We focus on diversity and celebrate it. Equal opportunities for everyone and an anti-discriminatory personnel policy are particularly important to us.

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