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STRIKER - Store Activator - Milano

RedBull

Milan, Lombardy, Italy permanent

Posted: February 25, 2026

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Quick Summary

Within Sales team, our Strikers are responsible for customer relationships and negotiation with Retail accounts in specific geographical areas.

Job Description

Within Sales team, our Strikers are responsible for customer relationships and negotiation with Retail accounts in specific geographical areas.

Our Strikers have to achieve all the elements of Red Bull Perfect Store, including availability, visibility and additional placements of Red Bull to enable maximum sales of all Red Bull products.

TERRITORY COVERAGE

Effective coverage of all agreed outlets at optimum frequencies in a cost effective manner.

Management and development of designated area.

PERFECT STORE

Maintenance and growth of Perfect Store standards focusing on availability, visibility, placements and messaging.

Building quality relationships with foreign Stores stakeholders through effective communication.

Influencing decision makers presenting compelling insights and commercial proposals.

STOCK MANAGEMENT

Influence store-level orders to enable Red Bull range availability.

Ensure a fair stock level to secure a proper range availability and visibility to our consumers.

POS MANAGEMENT

Securing (and where possible, improving) the agreed in-store presence of the Red Bull.

Placement of POS material, ensuring it’s correctly sited and maintained in all outlets, mainly ethnic accounts.

Ensuring agreed promotions are in place and running from the first day.

ADMINISTRATION AND REPORTING

Measurement, tracking and audit of key in-store metrics with specific digital tools.

Completing all necessary administrative tasks accurately and on time.

Growth Mindset and proactive approach.

Ability to manage and cultivate good relationships.

Excellent communication and negotiation skills, as you will mainly manage ethnic point of sales. For that reason, it is required English language knowledge. 

Comfortable working autonomously in a field-based environment.

Experience in  FMCG is a plus.

Knowledge of MS Office (Word, Excel, Power Point).

Valid driving license.

Red Bull S.r.l. is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We welcome applications from all members of society irrespective of age, sex, disability, sexual orientation, race, religion.

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