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Strategy Associate Principal, Proposals

Via

New York City permanent

Posted: November 3, 2025

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Job Description

Via is using technology to transform transportation around the world. From changing a single person’s daily commute to reducing humanity’s collective environmental footprint — we’ve got huge goals.

As a Strategy Associate Principal, Proposals at Via, you will write compelling, intentional, and data-driven proposals that convey the value of our products to a diverse array of transit networks. You will develop a deep understanding of our potential partners’ transportation challenges and goals, learn Via’s unique technical and operational strengths, and work cross-functionally across the organization to craft compelling narratives of value. As the first step of our strategic sales process, this role affords the opportunity to help drive Via’s growth, and expand transit accessibility, directly through your writing.

What You’ll Do:

• Write, review, proofread, and copy edit comprehensive long-form proposal submissions for potential partners, such as transit agencies, municipalities, schools, etc

• Communicate Via’s ability to address a potential partner’s technical needs in the context of our technology, operational capabilities, and expert team support

• Absorb complex product specifications and distill them into easily-digestible prose for potential partners

• Coordinate with Via’s Partnerships, Expansion, and Finance teams to develop strategies for winning high-stakes, competitive procurements

• Contribute at every stage of procurements: through evaluation of the partner’s request, creation of exceptional proposal content, editing, and submission

Who You Are:

• Minimum of 4 years of experience in long-form writing and project management; prior experience with RFPs/RFIs/RFQs/Proposals preferred

• An exceptional writer; your work may have been published, driven business value, or even won awards

• A collaborative project manager; you keep things moving through strong, clear communication

• Ability to complete tasks in a fast-paced and deadline driven environment

• Passionate about urbanism and accessibility; you understand the importance of public transit and are motivated to improve worldwide access to mobility

• Meticulous and strategic; you can pay attention to every detail in a complex project while, at the same time, relating each of them to the big picture in a coherent way

Compensation and Benefits:

• All final pay rates will be determined by candidates experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data

• Salary Range: $85,000-$115,000

• We are proud to offer a generous and comprehensive benefits package, including free medical plans and 401K matching

We’re Via, and we build technology that changes the way the world moves. We’re driven by a simple mission: to create modern and efficient public transportation systems that provide far greater access to jobs, healthcare, and education. With our best in class suite of products, we make transit thrive.

Our teams of world-class engineers, data-scientists, product managers, operations specialists, marketers, transit experts and more bring cutting-edge AI-powered software and innovative technology-enabled operations to our partners across the globe. Founded in 2012, Via builds solutions to digitize, automate, and enable data-driven decision making for entire transportation networks; fixed-route buses, microtransit, paratransit, school buses, autonomous vehicles, and more.

If you’re excited to be at the forefront of modernizing the future of transportation, are up for solving tough problems, and willing to become/already are a transit nerd, we are the place for you. Even if your past experience doesn’t align perfectly with every qualification in the job description for this role, we encourage you to apply. You may be just the right candidate for this or other opportunities.

Ready to join the ride?

Via is an equal opportunity employer.

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