Sr. Art Director

Confidential

Madrid, Comunidad de Madrid, Spain permanent

Posted: March 13, 2026

Required Skills

Job Description

About SAMY

SAMY is a global network of independent marketing and communications agencies, using research, technology, strategy, creativity, and performance to deliver impactful, data-driven solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.

Mission

The Sr.Art Director is responsible for developing creative ideas and concepts designed for digital and social platforms, aligned with brand strategy and communication objectives. This role combines conceptual thinking, a deep knowledge of digital culture, and strategic understanding to create ideas that are relevant within platform-specific codes.

The creative works in close collaboration with strategy, content, accounts, and production teams to develop campaigns, activations, and content that connect authentically with audiences in social environments. Active contribution to the development of creative concepts and the evolution of ideas throughout the entire creative process is expected

Job Functions

• Develop social-first creative ideas and concepts aligned with brand strategy and communication goals.

• Actively participate in brainstorms and ideation processes, providing innovative ideas based on cultural trends and platform-specific dynamics.

• Conceptualize digital campaigns, social activations, and content for platforms such as TikTok, Instagram, YouTube, and other emerging platforms.

• Partner with strategy, accounts, and content teams to transform insights and business objectives into relevant creative ideas.

• Apply a deep understanding of social platforms, their codes, formats, and interaction dynamics to maximize content relevance.

• Bring strategic thinking to creative development, ensuring ideas address a real communication problem rather than just an aesthetic execution.

• Work alongside designers, content creators, and production teams to take ideas from concept to execution.

• Adapt creative concepts to different formats, platforms, and cultural moments.

• Stay constantly updated on cultural trends, emerging formats, and the evolution of social platforms.

• Begin to guide and support more junior profiles within the creative process when necessary

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