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Social Media Strategist

CityOfNewYork

New York, NY, United States permanent

Posted: April 2, 2026

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Quick Summary

Develops and executes social media strategy for the Department of Buildings, creating compelling content and messaging to engage with various audiences.

Job Description

Under direction, performs responsible professional work in the communication of information regarding the functions and activities of the Department of Buildings:

- Develop and help execute the agency’s strategy and content development for social media
- Develop creative and compelling copy, videos, and other work product to use on social media, in marketing materials, and other multimedia projects, and across other communications channels
- Provide strategic guidance and support on synergizing messaging and aligning goals across communications channels, including social media, marketing, press, and multimedia platforms
- Work with the agency’s outreach programs to create media campaigns, safety campaigns, and industry service notices for print, digital, and social media
- Assist in the managing of the agency’s social media accounts, including creating content, responding to questions and comments from the public, and managing social media campaigns
- Leverage social media to foster relationships with community stakeholders
- Assist the Audio Visual Officer and Archivist with agency’s photography and videography services
- Assist with maintenance of agency’s external facing website and employee Intranet and newsletters, ensuring that content is accurate and relevant
- Analyze social media trends and website usage
- Assist the Press team with communications with media outlets and response to large-scale emergencies

REMOTE WORK:
This position may be eligible for remote work up to 2 days per week, pursuant to the Remote Work Pilot Program.

To Apply:
Visit Jobs NYC (cityjobs.nyc.gov) to view and apply for available positions. Search by agency (Department of Buildings), keywords, or for the specific Job ID #.

NOTE: ONLY THOSE CANDIDATES UNDER CONSIDERATION WILL BE CONTACTED.

COMMUNITY COORDINATOR - 56058

1. A baccalaureate degree from an accredited college and two years of experience in community work or community centered activities in an area related to the duties described above; or
2. High school graduation or equivalent and six years of experience in community work or community centered activities in an area related to the duties as described above; or
3. Education and/or experience which is equivalent to "1" or "2" above. However, all candidates must have at least one year of experience as described in "1" above.

The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.

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