Social Media Strategist

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Buscamos a un/a Social Media Strategist que siempre vea más allá del "me gusta" y el "compartir". Alguien que convierta el contenido en conversaciones significativas y proponga acciones innovadoras que impulsen el engagement, la comunidad y el crecimiento de nuestros clientes en social media. Si eres un/a creador/a de historias, analítico/a, orientado/a a resultados y buscas hacer una diferencia real myy social first, queremos conocerte.

Responsabilidades

• Diseñar y liderar estrategias de contenido: Desarrollar y ejecutar planes estratégicos que definan la voz de la marca, construyan narrativas y generen contenido relevante.

• Convertir insights en valor estratégico: Conexión con las tendencias culturales, comportamientos del consumidor y el ecosistema social media para transformar señales en estrategias innovadoras y accionables.

• Gestión y presentación estratégica: Crear y defender propuestas estratégicas convincentes ante clientes y equipos internos, articulando la visión y el impacto esperado de cada iniciativa.

• Fomentar la colaboración transversal: Trabajar de la mano con equipos de Creatividad, Contenido, Data y Performance para asegurar la coherencia estratégica full funnel y la ejecución de campañas integradas.

• Vivir en la tendencia: Estar siempre al día con las últimas funcionalidades de las plataformas, herramientas y algoritmos, explorando nuevas oportunidades para mantener nuestra presencia digital relevante y diferenciada.

Requisitos:

• 3-5 años de experiencia liderando estrategias Social Media en agencia o consultoría. Se valorará la experiencia en el desarrollo de estrategias innovadoras y disruptivas que trasciendan lo convencional.

• Interés constante por la cultura digital, la evolución de las plataformas y creadores de contenido, manteniéndose siempre a la vanguardia.

• Capacidad para estructurar narrativas estratégicas claras, priorizar ideas y presentar estrategias de manera efectiva.

• Español (nativo o fluidez total) e Inglés (nivel avanzado/profesional, imprescindible).

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.