Social Media Senior Analyst

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Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Salesforce is hiring a Senior Analyst to write for the Salesforce and Dreamforce corporate handles and help shape the editorial voice of our global handle network. This is a writing role first. You'll produce customer story copy, product launch posts, executive amplification, native articles, social-first video scripts, and live event content across X, LinkedIn, Instagram, and Threads. The bar is the post itself, measured against a 10x quality bar, not a publishing quota.

The team works in AI. You will too. We treat AI as a thought partner, a calibration tool, and an occasional drafting assist. Your feedback lands on the prompt, not just the post.

Primary responsibilities

• Write across the full mix. Customer stories, product launches, executive amplification, native articles, meme captions, video post copy, event content, holiday calendar pre-loads.
• Script social-first videos with the in-house creator team. Hooks live in the script, on-screen text, copy, and thumbnail, not just the caption.
• Own recurring programs end-to-end. Behind the Build customer carousels and native articles are the two anchor programs for this role.
• Support launches and events with planning content and live-posting across X, LinkedIn, Instagram, and Threads.
• Grade posts on the team's X rubric (copy, creative, X-nativeness, algorithm score) and contribute to the Weekly X Performance Report.
• Use AI as a thought partner and calibration tool. Share prompts alongside outputs. Prototype Slackbot skills, Gems, or Cowork workflows when they remove friction for you or the team.
• Collaborate across Blog, Customer Marketing, PR, Product Marketing, and Strategic Events on cross-functional content.

Qualifications

• 3+ years writing social or marketing copy, B2B technology preferred.
• Portfolio with customer story copy, product launch copy, and social-first video posts. We review for taste and judgment, not volume.
• Editorial instincts. Can recognize a strong post, articulate why, kill a draft that doesn't earn its slot, and give structured feedback on AI outputs.
• Hands-on fluency with at least two of: Claude, ChatGPT, Gemini, NotebookLM, custom GPTs, Gems, Slackbot skills, Cowork. Willing to prototype small tools, not just consume them.
• Working knowledge of X algorithm behavior and platform-native craft on LinkedIn, Instagram, and Threads.
• Comfort writing for senior enterprise decision-makers and technical audiences.
• Experience with social analytics, including post-by-post grading against a rubric.

Nice to have

• B2B SaaS or AI-related content background
• Canva or Figma for light asset creation
• CapCut or Premiere for video editing
• Live event content experience
• Familiarity with Adobe Firefly, Gemini 2.5+, or Runway for approved AI image generation
• Working knowledge of Salesforce products, CRM, and the Agentic Enterprise narrative

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.