Social Media Program Manager

Filevine is a Legal AI company delivering Legal Operating Intelligence for the future of legal work. Grounded in a singular system of truth, Filevine brings together data, documents, workflows, and teams into one unified platform—where modern legal work happens with clarity and consistency.

Powered by LOIS, the Legal Operating Intelligence System, Filevine connects context across every matter to transform legal operations from reactive to proactive. LOIS reads, understands, and reasons across your data to surface insight, automate complexity, and give professionals the clarity and confidence to see more, know more, and do more. Fueled by a team of exceptional collaborators and innovators, Filevine’s rapid growth has earned AI awards and recognition from Deloitte and Inc. as one of the most innovative and fastest-growing technology companies in the country.

Filevine is looking for a strategic, channel-savvy Social Media Strategy and Channel Manager to lead direction, planning, and execution of our social media presence across LinkedIn, Meta (Instagram/Facebook), X (Twitter), and TikTok.

This person will partner closely with internal creative support (design + writing) and help build a high-performing social media engine: clear strategy, consistent content, strong community presence, and measurable impact.

This role is ideal for someone who can think strategically, run a tight process, and is obsessed with growing social media brand awareness, perception and engagement.. The candidate will have a good understanding of best practices for each platform, understands how to build momentum, and can translate business goals into content and channel plans that drive engagement .

Key Responsibilities: :
• Strategic Ownership: Develop and lead a comprehensive social media strategy that aligns with Filevine’s brand and business objectives
• Platform Specialization: Define platform-specific growth tactics and content pillars for LinkedIn, Meta, X, and TikTok
• Market Insight: Monitor legal tech and Agentic AI trends to proactively pivot strategy based on competitive research
• Editorial Management: Own the content calendar and workflow, overseeing the process from initial ideation to final publishing
• Creative Collaboration: Brief and partner with designers and writers to ensure all social content meets brand standards and quality
• Cross-Functional Leadership: Act as the internal "quarterback" to align marketing, product, and executive teams on messaging and priorities
• Community Engagement: Lead the community strategy to maintain a human, intelligent brand voice and manage sentiment across channels
• Data-Driven Optimization: Track performance metrics and run A/B tests to translate data into actionable insights and reporting dashboards

What Success Looks Like: :
• Filevine has a clear, consistent social media strategy and content engine in motion. Social channels feel like a cohesive ecosystem, not disconnected posts
• Content is aligned to platform best practices and business goals (LinkedIn thought leadership + TikTok/Meta reach + X agility)
• Publishing cadence is stable and sustainable
• Collaboration across creative, brand, and stakeholders feels organized and easy
• Establish baseline metrics (followers, engagement, impressions) and define growth KPIs
• Reporting is consistent and the team can clearly see performance and improvement trends

Skills and Qualifications: :
• 4+ years experience managing social media strategy and operations for a B2B brand, SaaS brand, or high-growth company
• Deep platform fluency across LinkedIn, Meta, X/Twitter, and TikTok (can optimize by channel best practices)
• Strong editorial judgment and ability to shape content direction
• Experience owning a content calendar and managing workflows with cross-functional teams
• Strong analytic instincts and ability to interpret platform data
• Highly organized: can manage many moving pieces while keeping standards high. Able to pivot and work on short timelines

Preferred Skills and Qualifications: :
• Experience in legal tech, SaaS, marketing to professional services, or enterprise software
• Experience with creator/UGC programs, employee advocacy, and thought leadership programs
• Familiarity with paid social amplification strategy
• Comfortable directing short-form video content (TikTok/Reels)

Tools and Systems Experience: :
• Social scheduling tools - (Sprout preferred)
• Project management - (Click-up preferred)
• Analytics + reporting: native insights + Looker Studio, etc.

Filevine is an Equal Opportunity Employer. Qualifications for employment, promotion and other terms and conditions of employment are based upon the ability to perform the job. Equal-employment opportunities are provided to all applicants and employees without regard to race, creed, religion, color, age, national origin, sex, disability, veteran status, or other legally protected class. Filevine is committed to providing reasonable accommodations for qualified individuals with disabilities. If you need assistance or accommodation due to disability, or if you have concerns related to Filevine’s equal employment opportunities, you may contact us at [email protected]

Cool Company Benefits:
- A dynamic, rapidly growing company, focused on helping organizations thrive
- Medical, Dental, & Vision Insurance (for full-time employees)
- Competitive & Fair Pay
- Maternity & paternity leave (for full-time employees)
- Short & long-term disability
- Opportunity to learn from a dedicated leadership team
- Top-of-the-line company swag

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