Social Media Manager — AI Content

Are you already creating AI-generated videos? Do you know your way around tools like Higgsfield, HeyGen, or ElevenLabs and do you have a feel for what makes AI content actually perform on social?

Vocal Media is looking for Social Media Managers to manage and grow AI-themed accounts across TikTok and Instagram Reels on a contract basis. This role is built for creators who are already living in this space. You will be producing AI-driven video content at volume, managing accounts with a distinct voice, and staying ahead of the curve as the GenAI content landscape evolves fast.

Responsibilities:
Content Production

• Create and publish AI-generated video content across TikTok and Instagram Reels, primarily short-form vertical video.

• Use GenAI tools including Higgsfield, HeyGen, Seedance, ElevenLabs, and CapCut to produce and edit content from ideation through publishing.

• Manage 7-10 posts weekly.

• Write platform-optimized captions that match each account's voice across topics like news, politics, and culture.

Account Management

• Own day-to-day publishing for assigned AI-themed accounts with consistent cadence, quality, and platform relevance.

• Monitor performance metrics and iterate on content formats, prompts, and posting strategies to improve engagement and growth.

• Stay on top of AI trends, new tools, and algorithm shifts to keep content timely and competitive.

Collaboration

• Participate in one 45-minute weekly check-in with content leadership.

• Collaborate with fellow Social Media Managers and contribute to strategy discussions.

What We Are Looking For:
• You are already making AI content, specifically video, and you have work to show for it.

• Hands-on experience with GenAI video tools, particularly Higgsfield, HeyGen, Seedance, ElevenLabs, and CapCut.

• Strong instinct for what performs on TikTok and Instagram Reels, especially in the AI, tech, and culture space.

• Understanding of progressive issues and how AI intersects with politics, social justice, and culture.

• Ability to manage multiple accounts and deadlines independently in a remote, async environment.

• Early-career candidates welcome; a portfolio or links to content you have created is strongly encouraged.

Vocal Media is committed to developing leaders, policies, and a team culture that embraces diversity and enhances equity. We believe that differences in backgrounds, experiences, and identities lead to healthier organizations and stronger teams. We recognize that our success requires commitment to obtaining and retaining a diverse staff that provides the highest quality services to our clients and creators. Vocal is an equal opportunity employer and it is our policy to recruit, hire, train, promote and administer any and all personnel actions without regard to sex, race, age, color, creed, national origin, religion, economic status, sexual orientation, veteran status, gender identity or expression, ethnic identity, or disability, or any other legally protected basis. Vocal is committed to providing accommodations to individuals with disabilities in the hiring process and on the job, as required by applicable law. Vocal will not tolerate any unlawful discrimination and any such conduct is strictly prohibited.