Social Media Creative

About GlossGenius

GlossGenius is building an ecosystem enabling entrepreneurs to succeed. We empower small business owners to focus on being creators, not admins, by offering a range of business management tools including booking and scheduling, marketing, analytics, payment processing and much more.

Over 100,000 small business owners have chosen to rely on GlossGenius every day to run their entire set of business operations. Joining its powerful, intuitive platform with its vibrant, distinguished brand, GlossGenius is the ideal combination of a fintech, SMB software, and consumer company all in one.

About the Role

GlossGenius is looking for a Social Media Creative to conceptualize and produce scroll-stopping content that meaningfully engages our social community, reaches new audiences, and sets the industry standard for social-first business education. In this role, you will touch every stage of social-first production—from contributing to brainstorming and content briefs to owning creative design execution for the Social Team’s posts. This role blends content and creative execution, making it ideal for someone who wants an equal hand in strategy and production among a team that thinks creatively and collaborates quickly.

You will report to the Senior Manager, Social Media & Influencer Marketing and work closely with our Creative Team. You must be commutable to our NYC headquarters and will operate in a hybrid environment with 3-4 days per week with required attendance on Tuesdays and Thursdays.

What You'll Do

• Own the day-to-day creative execution for the Social Team with a focus on Instagram, including end-to-end pitching and production of post concepts and creative design for the Social Team’s creative briefs

• Translate abstract concepts and strategic objectives into tangible, high-quality visual assets suitable for social media platforms

• Move fast as a team to capitalize on trends and feature updates that drive performance

• Test new social formats that align with platform best practices, then quickly iterate on the highest-performing concepts to drive better results on key metrics

• Act as the Social Team’s creative lead to ensure visual excellence and continuity across Creative and Social guidelines for posts and cross-functional campaigns

What We're Looking For

• 4+ years experience designing brand content for social media, with a strong portfolio that showcases work across different types of projects and proves the ability to translate brand guidelines into social-first designs

• Someone who thrives with independence and seeks ownership over multiple stages of content creation, from pitching to briefing and final design

• Strong proficiency in industry-standard design software, with an emphasis on Figma for collaborative design and system development

• Exceptional aesthetic judgment and technical skill in typography, color theory, layout composition, and overall visual craft

• Deep understanding of social platform metrics and best practices, with the ability to deliver high-quality content at the pace the channel requires

• Nice-to-haves:

• Proficiency in After Effects, Premiere, or similar motion design and video editing tools for creating dynamic visual content and animations

• Experience creating social content for vertical SaaS and/or beauty & wellness companies

• Prior experience creating social media content for brand accounts with over 200k followers

Benefits & Perks

• Flexible PTO

• Competitive health & dental insurance options, with premiums partially or fully covered by GG

• Fertility and adoption benefits via Carrot

• Generous, fully-paid parental leave policy

• 401k benefit - employees are eligible to contribute starting day 1 of employment

• Professional Development - employees receive a yearly stipend for approved learning and educational-related expenses

• Pre-tax commuter benefits

• Dependent Care FSA

• Home office support

• Team Bonding opportunities - as a distributed team, being able to build meaningful bonds both virtually and in person is incredibly important to us! We are constantly evaluating how we accomplish this and currently, teams are given opportunities to gather in person throughout the year

The starting base salary for this role in New York, California, and Washington is between $100,000 - $134,000 + target equity + benefits. The base salary offered is dependent upon many factors including skills, experience, location, and education. The base pay range is subject to change and may be modified in the future. Additionally, this role is currently eligible to participate in GlossGenius’s equity plan as well as a range of health & wellbeing, retirement savings, and other benefits within our total rewards offering.

At GlossGenius, we celebrate our differences and are committed to creating a workplace where all employees feel supported and empowered to do their best work. We believe this benefits not only our employees but our product, customers, and community as well. GlossGenius is proud to be an Equal Opportunity and Affirmative Action Employer.

Personal Information: Notice at Collection for Employees and Applicants

Agency Submissions
If a resume or applicant is submitted to GlossGenius by a third party without a signed search agreement in place, it will become the property of GlossGenius and no fee will be paid, irrespective of whether the candidate is hired.