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Social Behaviour Change Manager

Confidential

Addis Ababa, Ethiopia Hybrid permanent

Posted: January 30, 2026

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Quick Summary

Design and implement a marketing strategy focused on value creation, utilizing marketing expertise to drive social behavior change among adolescent girls and young women in Sub-Saharan Africa.

Job Description

Are you ready to use your marketing expertise to make an impact? Would you enjoy being the driving force behind designing and implementing a marketing strategy focused on value creation? You could be our next Social Behavior Change Manager! 

Company

Tiko inspires futures where girls and young women take charge of their sexual and reproductive choices, with the freedom to shape their lives. Founded in 2014, Tiko is an African nonprofit organisation that enhances the potential and fosters the resilience of adolescent girls and young women (AGYW) in Sub-Saharan Africa by addressing the critical “Triple Threat”: unintended pregnancy, HIV, and sexual and gender-based violence (SGBV). Tiko has developed its own unique girl-centric technology platform to unite an ecosystem of existing, established partners to provide an environment enabling girls to choose when, where and how they meet their health and wellbeing needs. Leveraging this technology-enabled, community-driven approach, Tiko collaborates with national and subnational health systems to drive sustainable, transformative change. Tiko operates in seven countries including Kenya, Ethiopia, Uganda, Burkina Faso, South Africa, Zambia and Nigeria.

Globally, our team consists of +240 enthusiastic colleagues. Whether you are working from our biggest office in Nairobi, the fast-growing office in South Africa, or from home, our people are young, and our culture is global and dynamic. Our work environment is fast-paced, informal, and friendly. You can learn more about what being part of Tiko is like here.

We welcome applicants based in Addis Ababa, Ethiopia.

The Job

As a Social Behavior Change Manager (SBC) you’ll work with Tiko teams to ensure that our social behavior change communication interventions are delivered in a relevant, meaningful and effective way. You’ll do this, by: 

Developing and implementing state of art Social and behavior changes interventions in support of Tiko’s health programs focusing on adolescents and young persons. 

Developing Tiko platform marketing and communications strategy; bringing insights about our users, their needs, motivations, and their online and offline behavior.

Translating Tiko's social behavior changes and marketing strategies into actionable plans and activities within country context to drive demand for tiko platform membership and services uptake - this will include developing and executing content, brand materials, social media engagement, and continuous effective messages. 

Effectively designing tailor made SBC interventions that enhance our value proposition to our key partners i.e CBOs, mobilizers, providers, retailers and MOH partners. 

Employing a data driven approach to field operations by driving and using research and insights from the market to continuously improve demand generation and behavior change among Tiko’s target audiences and communities we work in. 

Identifying strategic SBC partnerships and branding opportunities that will put Tiko at the forefront of our target audience’s mind and influence desire service uptake and behavior change.

Provide oversight and management of the SBC staff where applicable. 

Providing Programmatic oversight to local partner organizations implementing SBC and marketing activities in support of Tiko offerings. 

Engaged and collaborated with line government ministries and other partners on matters sbc and marketing as guided by country leadership.

About You

You think outside of the box and collaborate well with others. You have strong interpersonal skills and strong consultative skills. You can give your team the structure and guidance to help them excel by themselves. 

Requirements

Relevant university qualification in social behavior change, health communication, Marketing, community development, Business Management, or similar

Proven experience in communication, marketing, community development with a track record of managing and growing marketing strategies, brands, influencing social and behavioral change, with including at least 3 years of experience playing any of the above roles.

Demonstrated ability in setting strategic marketing directions and executing plans independently

Strong experience in leading agency relationships, with the capability to articulate campaign results and insights.

The Rewards

At Tiko we believe in being open, also when it comes to salaries. The monthly salary bracket for this position is €2,073 - €3,109 gross per month. We will offer you a salary in this bracket depending on your level of experience and how it relates to your future colleagues.

In addition to your monthly salary, we offer you:

Benefits and allowances tailored to your location.

Flexible work arrangements, including remote or hybrid options where applicable.

A personal development budget of €500 per year to invest in your professional growth - whether through training, certifications, or career advancement opportunities.

5 days of wellness leave to recharge and prioritise your wellbeing.

All public holidays observed in your region.

Maternity and parental leave in accordance with your local regulations.

Unlimited holidays -  as long as you coordinate with your team, you’re good to go!

The opportunity to shape a growing, impactful product and leave your mark on how we work.

A culture built on trust - we believe you’ll do your best without the need for unnecessary rules or micromanagement.

The details

Interested? Click apply now below! Want more information? Check out our website or contact our Global Recruiter. We only accept applications through the apply links, not by email. 


Tiko prioritizes integrity in our workplace and respects your privacy.

Tiko is committed to preventing any type of unwanted behaviour by its employees at work, including sexual harassment, exploitation and abuse, lack of integrity and financial misconduct. This is why we will do reference and background screening checks on successful candidates before hiring. Tiko also participates in the Inter Agency Misconduct Disclosure Scheme. As part of this scheme, we will request information from your previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during your employment, or incidents under investigation when you left employment. By applying for this position, you confirm you have read and understood these recruitment procedures.

We value your privacy and understand the importance of safeguarding your personal data. We invite you to review our privacy notice for the recruitment process to understand how we collect, use, and protect your personal data during the recruitment process. Click Tiko - Privacy notice for the recruitment process 2025.pdf to view the document. By applying for this position, you acknowledge that you have read and understood our privacy notice.

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