SEO Manager

🚀 Why Headout?

We’re a rocketship: 9-figure revenue, record growth, and profitable

With $130M in revenue, guests in 100+ cities, and 18 months of profitability, Headout is the fastest-growing marketplace in the travel industry, and we’re just getting started. We've raised $60M+ from top-tier investors and are building a durable company for the long term — because that's what our mission needs and deserves. We’re growing, profitable and nowhere near done.

What we do is important

In an increasingly digital world, there is a desperate need to augment our human experience by getting us to interact with the real world around us and the people in it. At Headout, our mission is to be the easiest, fastest, and most delightful way to head out to a real-life experience — from immersive tours to museums to live events and everything in between.

Why now?

The foundation is strong. The opportunity ahead is even bigger. We’ve hit profitability, built momentum, and proven the model — but there’s so much more to build. If you’re looking to join a company where the trajectory is steep and your impact is real, this is the moment.

Our culture

Reinventing the travel industry isn't easy, but that's the fun part.
We care deeply about ownership, craft, and impact, and we’re here to do the best work of our careers. We won’t pretend like it’s for everyone but if you’re a builder who loves solving tough problems, you’ll feel right at home. Read more about our unique values here: https://bit.ly/HeadoutPlaybook

👩‍💻 The role

We’re looking for a Technical SEO Manager to own and scale organic search across Headout’s global platform. This is a hands-on, problem-solving role focused on technical SEO in a large-scale, multi-domain, highly localized environment.

You’ll work closely with Product, Engineering, Content, and Localization teams to identify SEO risks and opportunities early, diagnose traffic drops, lead recovery efforts, and ensure technical decisions translate into meaningful business impact.

This role is ideal for someone who thrives in complex systems, ambiguity, and ownership, and enjoys connecting deep technical SEO work to real outcomes like traffic, conversions, and revenue.

🤩What makes this role special?

• Operate in a Complex SEO Environment: Work on a global platform with interconnected domains, localization layers, and high-intent pages across cities and attractions.

• Own Problems End-to-End: From identifying issues to root-cause analysis, solution design, execution, and impact measurement — you own the full loop.

• Deep Technical Focus: This role prioritizes technical SEO, crawl behavior, indexation, and recovery over content writing or link-building.

• High-Trust IC Role: Deep ownership, autonomy, and strong cross-functional influence.

🧠 What You’ll Work On

• Own technical SEO strategy and execution across a large-scale, multi-domain platform.

• Analyze crawlability, indexation, site architecture, internal linking, and crawl budget.

• Investigate traffic drops, ranking losses, and indexing issues; perform root-cause analysis and lead recovery initiatives.

• QA product and engineering changes to assess SEO impact before and after launches.

• Partner with engineering teams to design and implement scalable, SEO-friendly solutions.

• Own SEO performance for high-impact entities (cities, attractions, landmarks) and continuously optimize for growth and recovery.

• Translate technical findings into clear business impact, priorities, and trade-offs for cross-functional stakeholders.

• Track performance, run experiments, forecast impact, and communicate insights with clarity and ownership.

💝What skills & experience do you need?

• 3–6 years of hands-on SEO experience, with a strong focus on technical SEO in a product, marketplace, or large-scale B2C environment.

• Proven experience working with complex site architectures, multiple domains, or deeply localized platforms.

• Strong understanding of crawl behavior, indexation, sitemaps, and site structure.

• Experience diagnosing SEO issues, performing root-cause analysis, and driving recovery from traffic or ranking drops.

• Working knowledge of AI-powered search and generative retrieval systems (e.g., Google AI Overviews, LLM-driven search), including the impact of crawlability, indexation, structured data, and entities.

• Ability to QA and reason about code and engineering experiments from an SEO perspective.

• Strong data intuition — comfortable using data to prioritize work and measure impact.

• High ownership mindset: able to identify problems independently and drive solutions without detailed briefs.

• Clear communicator who can bridge technical details with business context.

✨Nice to Have

• Experience with travel, marketplaces, or geo-based platforms.

• Familiarity with server log analysis, structured data, XML sitemaps, and large-scale SEO monitoring.

• Hands-on experience with tools like Screaming Frog, log analysis tools, or custom crawlers.

• Experience handling domain penalties or large-scale SEO recoveries.

EEO statement

At Headout, we don’t just accept differences — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our partners, and the community at large. Headout provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability. During the interview process, if you need assistance or an accommodation due to a disability, you may contact the recruiter assigned to your application or email us at [email protected].

Privacy policy

Please note that once you apply for this job profile your personal data will be retained for a period of one (1) year. Headout shall process this data for recruitment purposes only. Once the relevant job profile is filled or once the time period of one (1) year from the date of the job application has passed, whichever is later, Headout shall either delete your data or inform you that it shall keep it in its database for future roles. In compliance with the relevant privacy laws, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that the processing of your personal data be restricted. If you have any concerns or questions about the way Headout handle your data, you can contact our Data Protection Officer for more information.