SEO / AI Search Specialist

We are looking for a results-driven SEO / AI Search Specialist to lead strategy, optimize performance, and drive measurable growth for a U.S.-based organization. This role combines advanced SEO expertise with emerging AI search optimization, ensuring strong visibility across both traditional and AI-driven search experiences.

You will work cross-functionally to build scalable strategies, guide execution teams, and align SEO efforts with business and conversion goals.

Duties / Task to perform

• Develop comprehensive SEO roadmaps including service pages, location pages, and content strategies
• Conduct keyword research, clustering, and mapping aligned with search intent and business goals
• Perform competitor analysis to identify growth opportunities and gaps
• Analyze performance using tools such as GA4 and GSC to generate actionable insights
• Monitor rankings, traffic, and user behavior to continuously refine strategies
• Define and guide content strategy, including blog clusters and topical authority development
• Create SEO-driven content briefs and optimize site architecture and internal linking
• Optimize content for AI search (featured snippets, AI overviews, entity-based SEO, schema markup)
• Improve content structure for extractability and machine readability
• Align SEO strategies with conversion goals and recommend CRO improvements
• Oversee local SEO initiatives including Google Business Profile optimization and citation consistency
• Identify and prioritize technical SEO issues such as crawlability, indexing, and site health
• Guide off-page SEO strategies including link-building and authority growth
• Collaborate with cross-functional teams to ensure consistent, high-quality execution
• Provide leadership, feedback, and direction to execution teams

Requirements:
• Strong expertise in SEO tools and platforms (GA4, GSC, GTM, GBP, Clarity)
• Proficiency with tools like Semrush and Screaming Frog
• Advanced knowledge of local SEO and multi-location strategies
• Experience with AI search optimization, entity-based SEO, and schema markup
• Strong analytical skills with the ability to translate data into actionable insights
• Proven ability to create and execute strategic SEO roadmaps
• Leadership skills with experience guiding teams and ensuring quality output
• Conversion-focused mindset with understanding of CRO principles
• Excellent communication skills to collaborate with technical and non-technical stakeholders
• Fluency in English (written and verbal)

Schedule & availability

Monday through Friday, 8 AM - 5 PM (GMT -5-00) Eastern Time (US & Canada)

Application process
Qualified candidates will be contacted for an initial screening, followed by an interview stage.

Benefits:
• Fully remote work environment

• Stable, long-term collaboration
• Clear scope of responsibilities and structured workflows
• Training and onboarding support
• Opportunity to work with international teams
• Exposure to modern tools and professional processes
• Supportive and collaborative work culture
• Opportunity for skill development and career growth

📌 Before You Apply, Please Read:

At Freelance Latin America, we’re excited to connect you with meaningful remote opportunities. However, we want to be clear:

⏰ These are professional roles with set schedules defined by the client.
Consistent availability is expected. You will have a set work schedule determined by the client, and you are expected to be present during those hours.

🤝 You will be part of the client’s team.
You’ll follow their company guidelines, communication practices, and workflows, ensuring seamless collaboration.

📈 KPIs and goals matter.
Your performance will be measured to ensure alignment with client expectations and project objectives.

🧑‍🏫 Training may be required.
You might need to complete training to fully understand your role, tools, and client processes.

🎯 Commitment and responsibility are essential.
We work with clients who rely on your dedication to deliver consistent, high-quality results. This is key to building trust and long-term partnerships.

🚀 Ready to grow your career with us?
Apply only if you are ready to commit, learn, and take ownership of your role.