Senior Social Insights Analyst

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Senior Social Insights Analyst

Location: Rotterdam, Netherlands (2-3 days per week from the office)

Type: full-time, 12-month FTC with view to extend

We’re looking for a Senior Social Insights Analyst to join our growing European team in Rotterdam, supporting markets like Germany, Benelux, France, and Italy. This is your chance to decode audiences, uncover cultural trends, and influence how our client's food brands connect with millions of consumers every day.

What You’ll Do 🍴

• Deliver best-in-class audience, category, and market analytics for leading food brands.

• Support the European Strategy Director with insights that power social media strategies across multiple markets.

• Collaborate with local teams to mine and interpret data for actionable recommendations.

• Integrate data from social, search, survey, and third-party sources to build rich audience profiles.

• Use social listening tools (e.g., Meltwater) to track brand reputation and spot cultural trends.

• Design and evaluate surveys to test hypotheses and deepen audience understanding.

• Audit social channels to assess effectiveness and recommend improvements.

• Build measurement frameworks, benchmarking, and reporting to inform future strategies.

• Create thought-leadership pieces on audience behaviors and emerging trends.

What You’ll Need ✅

• Strong critical-thinking and problem-solving skills with attention to detail.

• Background in research and insights, with a strategic mindset.

• Expertise in social platforms and tools like Brandwatch, Audiense, Hootsuite, Sprinklr.

• Experience with panel and survey providers (e.g., Global Web Index, YouGov, Kantar).

• Ability to aggregate and analyze data from multiple sources to uncover insights.

• Excellent communication and data storytelling skills for non-technical audiences.

• Interest in behavioral science and its application through data.

• Proactive approach to identifying client needs and building tailored solutions.

• Highly organized, confident in managing remote teams, and comfortable presenting to senior stakeholders.

• Collaborative, adaptable, and thrives in a fast-paced environment.

Ready to join a team that’s redefining marketing for global food brands?

Apply now and help us decode audiences, uncover cultural trends, and drive creative effectiveness across Europe! 🌍

Req ID: 16186
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Our values shape everything we do:

Be Ambitious to succeed 

Be Imaginative to push the boundaries of what’s possible 

Be Inspirational to do groundbreaking work 

Be always learning and listening to understand 

Be Results-focused  to exceed expectations 

Be actively pro-inclusive and anti-racist across our community, clients and creations 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. 

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.