Senior Sales Development Representative - HK & Macau

About CyberArk

CyberArk, a Palo Alto Networks company, is the global leader in identity security, trusted by organizations around the world to secure human and machine identities in the modern enterprise. CyberArk’s AI-powered Identity Security Platform applies intelligent privilege controls to every identity with continuous threat prevention, detection and response across the identity lifecycle. With Identity Security, organizations can reduce operational and security risks by enabling zero trust and least privilege with complete visibility, empowering all users and identities, including workforce, IT, developers and machines, to securely access any resource, located anywhere, from everywhere. Learn more at cyberark.com.

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CyberArk is looking for a motivated and talented SDR to join our team in Hong Kong. Your responsibility is to help turn leads into qualified opportunities by partnering with marketing, field sales and channel partners to create and execute on program and outbound lead generation campaigns. This position requires heavy outbound phone calling, qualification, consultative selling skills and tight collaboration with the Account Executives to generate new opportunities. 

You are responsible for qualifying leads at the initial stages in the sales funnel. They must be equipped with well researched information about their prospects/potential clients. Have good knowledge of the prospect’s industry, sales process, competition and compelling events to make effective and meaningful conversations. They must proactively reach out to potential leads, or promptly follow up with those who have inquired about your company and offerings via phone, email and social media. 

Primarily, the role of will be twofold - inbound and heavy focus on outbound sales prospecting. 

Responsibilities: 

• Qualify and nurture inbound and outbound leads, providing relevant information and developing prospects until they are ready for sales engagement. 

• Conduct outbound prospecting into target accounts within assigned markets, identifying and engaging key stakeholders, and setting appointments for the sales team when leads are qualified. 

• Research and profile strategic accounts, identifying key individuals and business requirements to initiate the sales cycle. 

• Maintain accurate lead qualification and activity records in Salesforce to ensure smooth sales cycle follow-through. 

• Communicate CyberArk’s value in Identity Security, matching solutions to prospects’ primary business issues. 

• Drive attendance to events (e.g., tradeshows, webinars, seminars) and collaborate effectively with the Hong Kong team to meet goals. 

• Manage time effectively, meet personal goals and work effectively with members in Hong Kong 

• Perform other duties as assigned 

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• Experience in lead qualification, lead nurturing, lead generation and appointment setting  

• Prior experience prospecting into Hong Kong & Macau’s enterprise software market  

• Strong communication skills, particularly on the phone, email and social media platform, and cultural awareness 

• Proactivity and readiness to cold call 

• Good internet research skills 

• Highly motivated and target driven 

• Organized and ability to prioritize business workload in a fast pace environment 

• Ability to work accurately, with strong attention to detail 

• Display initiative in understanding all aspects of the role 

• Good team player and a willingness to collaborate