Senior Research & Insights Analyst Nordics

Confidential

Helsinki, Uusimaa, Finland permanent

Posted: March 2, 2026

Quick Summary

We are looking for a Research & Insights Manager to join our Northern Europe Rese team in Helsinki for a 2-3 year contract. The role involves managing research projects, analyzing data, and developing insights to inform business decisions. Key skills required include strong analytical and communication skills, as well as experience working with data analysis tools and software.

Job Description

WE ARE OPEN TO HIRING IN HELSINKI, STOCKHOLM, COPENHAGEN

About SAMY

SAMY is a global network of independent marketing and communications agencies, using research, technology, strategy, creativity, and performance to deliver impactful, data-driven solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.

Mission

We are looking for a Research & Insights Manager to join SAMY’s Northern Europe Research & Insights team in [UK / Nordics].

This role leads modern research with social listening intelligence at the centre, combining multi-source data (social, performance, market context and cultural signals) to answer client business questions and unlock growth opportunities. As a Senior Analyst, you will : You own workstreams end-to-end, delivering client-ready analysis with minimal oversight. You raise the quality and efficiency of reporting (monthly / QBR cadence), including insight storytelling and client communication.You support project leadership (scoping, QA, stakeholder management) while mentoring Junior Analysts into stronger delivery habits.

You’ll sit within the Northern Europe Research & Insights team and report directly to a Research Manager.

Job Functions

• Collaborate and drive social listening-led projects by driving ownership on query development, taxonomy/tagging, dashboard set-up/optimisation to transform conversation data into clear insights and implications.

• End-to-end ownership of social and performance reporting modules for our existing clients (monthly, bi-monthly, QBRs), including data management, analysis, insights delivery and client communication with minimal supervision.

• Deliver strategic research projects that spotlight market/category understanding, product/competition benchmarking, and content and audience analysis, driving our strategic work streams across new and existing clients.

• Drive methodology design for work streams (e.g., how we size topics, segment audiences, compare markets, track trends over time) and maintain consistency across accounts.

• Contribute to pitches and proactive opportunities by delivering rapid insight snapshots, strategic angles, and evidence-led narratives that strengthen proposals and client conversations.

• Partner cross-functionally with Strategy, Creative, Content, Media and Account teams to ensure insight outputs are usable (brief-ready, creative-friendly, and performance-linked).

• Improve efficiency and quality: help standardize templates, reporting workflows and checks; contribute to automation ideas with DS/tech teams where relevant.

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