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Senior Propositions Lead

Dunnhumby

South Africa Remote permanent

Posted: January 28, 2026

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Quick Summary

Senior Propositions Lead – Loyalty & Personalisation

Job Description

dunnhumby is the global leader in Customer Data Science, partnering with the world’s most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers.

dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Nestlé, Unilever and Metro.

Senior Propositions Lead – Loyalty & Personalisation

Most companies try to meet expectations — dunnhumby exists to defy them. We use big data, deep expertise and AI-driven platforms to decode the 21st-century human experience, then redefine it in meaningful and surprising ways that put customers first. Across digital, mobile and retail. For brands like Tesco, Coca-Cola, Procter & Gamble and PepsiCo.

We’re looking for a talented Senior Propositions Lead who expects more from their career. This is an opportunity to work with a market-leading business to develop and manage the Loyalty and Personalisation Propositions at dunnhumby, delivering relevancy to customers and value to clients.

Joining our team, you’ll collaborate with passionate people and act as the Senior Propositions Lead for Loyalty & Personalisation, engaging with global market teams and technical colleagues. Working alongside the Propositions Manager, you’ll support the management of the following propositions: Customer Loyalty, Customer Journey Communications and Omnichannel Personalisation.

Your main responsibilities will be:

• Conduct market research to gather insights on competitors and market needs, and structure findings in a comprehensive format for market teams.

• Create proposition and product explanation materials, including presentations, one-pagers, and case studies.

• Collaborate with Product Managers to gain a deep understanding of dunnhumby’s product offerings.

• Build strong relationships with consulting and market teams to develop global best practice content and identify training needs.

• Ensure markets have all necessary documentation to offer, sell, and deliver propositions; maintain and update proposition content.

• Support training plans and potentially lead training sessions to enable markets to integrate propositions into their workplans.

• Assist the Sales process by responding to client team queries and ensuring accurate information is shared with clients and prospects.

What we expect from you:

• Degree or equivalent in Marketing or Business.

• Approximately 7 years’ relevant experience or proven track record in the following:

• Retail (grocery/FMCG, pharmacy, fashion, or other sectors)

• Loyalty and/or personalisation – including technology, products, services, offers, marketing, or consulting

• Ideally, experience in CRM

Required Skills and Behaviours:

• Commercial mindset with a focus on delivering client value

• Passionate about modern customer loyalty & personalisation

• Strong communicator, able to work effectively with commercial and technical teams across different countries and cultures

• Excellent written communication skills, capable of producing clear and engaging documents and presentations

• Confident presenter, both online and in-person

• Highly organised with strong attention to detail

• Collaborative team player, comfortable working independently in a hybrid (in-person and remote) environment

What you can expect from us

We won’t just meet your expectations. We’ll defy them. So you’ll enjoy the comprehensive rewards package you’d expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off.

You’ll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble, small-business feel that gives you the freedom to play, experiment and learn.

And we don’t just talk about diversity and inclusion. We live it every day – with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you.

Our approach to Flexible Working

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

For further information about how we collect and use your personal information please see our Privacy Notice which can be found (here)

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