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Senior Product Manager (Retail Selection)

Coupang

Taipei, Taiwan (Taipei) permanent

Posted: December 9, 2025

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Job Description

Company Introduction 

Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.

Our services in Taiwan include “Rocket Delivery” which offers next-day delivery for a wide selection of items at affordable prices, “Rocket Oversea” which offers free international delivery on millions of best-selling products from Korea, the U.S., and beyond.

We are looking for talents to help us lead Coupang’s expansion in Taiwan. This is an exceptional opportunity to become a part of Coupang’s growth in Taiwan and create a world where our customers wonder, “How did I ever live without Coupang?”

Role Overview :

We are seeking a highly skilled product manager to join our E-commerce innovation product team. In this role, working with designers, data analysts and business stakeholders, you will lead improvements, innovations and new program launches to the Coupang Taiwan shopping experience on our mobile app and website. Successful candidates will build products to help attract new customers and improve the experience for our existing customers, ultimately scaling the overall business in Taiwan. We're seeking someone hands-on with a structured mindset, strong analytical skills, effective written and verbal communication, and strong project management abilities.

What You Will Do :

• Own the product vision, strategy, roadmap, and KPIs for one or more areas within customer experience.

• Lead the entire product lifecycle, from ideation to launch, including defining product requirements, identifying use cases, and establishing success metrics.

• Develop hypotheses to innovate on our customer experience, working closely with designers to push the boundaries of user experience, and validating them through experimentation with clearly defined user input and business output metrics.

• Drive new product development with clear objectives and timelines, fostering cross-functional collaboration across teams and employing rigorous project management methodologies.

Essential Qualifications :

• Bachelor's degree in engineering or other technical disciplines, or have equivalent experiences.

• At least 6 years of product management experience, with a track record of developing and executing a compelling product vision.

• An analytical mindset suited to a fast-paced, data-driven, and highly dynamic and ambiguous start-up like environment.

• Demonstrated ability to collaborate with cross-functional teams and manage multiple projects concurrently.

• A bias for action and a willingness to roll up your sleeves to get things done.

• Strong business acumen and the ability to communicate effectively and influence others.

• Excellent written and verbal communication skills, enabling effective interaction with both technical and business stakeholders.

Preferred Qualifications :

• Experience in designing and launching consumer facing products (e.g., e-commerce, marketing, social media, gaming, etc.).

• Experience leading cross-functional projects to address ambiguous business and customer problems.

• Ability to leverage data (e.g. Excel, SQL) to frame problems and draw insights

• Proficiency in both English and Mandarin.

Recruitment Process

• Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer

• The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.

• Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

• This job posting may be closed prior to the stated end date for application if all openings are filled.

• Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.

• Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws.

Privacy Notice​

• Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/​

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