Senior Product Manager, Personal Loans

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Who we are:

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The Role

SoFi is seeking a Senior Product Manager to lead critical initiatives within our Borrow business unit. In this role, you’ll define the product strategy, prioritize the most impactful opportunities, and deliver end-to-end solutions that simplify borrowing and help our members “get their money right” and achieve financial independence.

You’ll act like a founder, taking ownership, moving with urgency, and building for long-term impact. Whether optimizing application flows, reimagining how we surface borrowing options across the SoFi ecosystem, or launching new products to expand our addressable market, you’ll focus on the biggest levers for growth and member value. Success in this role requires strong product intuition, data fluency, deep customer empathy, and the ability to lead across engineering, design, risk, operations, and go-to-market teams.

What you’ll do:

• Define and execute the vision, strategy, and roadmap for key areas within the Borrow business

• Build disruptive, scalable borrowing experiences in a customer-centric environment that improve member outcomes and drive measurable growth

• Act as a problem solver, working across functions to deeply understand pain points, analyze data, and rapidly test and iterate toward better solutions

• Own the product development lifecycle: from problem definition to delivery, instrumentation, and ongoing optimization

• Lead cross-functional teams, including Engineering, Design, Risk, Marketing, Ops, and Compliance, to bring ideas to life

• Prioritize ruthlessly, maintain a high-quality backlog, and ensure timely execution in a fast-paced agile environment

• Communicate progress, insights, and decisions clearly to stakeholders and executive leadership

• Champion a customer-first mindset, translating member feedback and behavior into product improvements that delight and retain

What you’ll need:

• Bachelor’s degree (preferable) or equivalent experience

• 5+ years of experience in product management, preferably in tech, fintech, or consumer lending

• Strong product intuition with a proven track record of delivering high-impact solutions

• Excellent communication skills and experience presenting to senior leadership

• Data-driven mindset with experience using metrics to drive decision-making

• Ability to thrive in a fast-paced, cross-functional environment with high ownership

Nice to have:

• Experience operating within regulated industries or working closely with legal, risk, and compliance partners

• Experience in the Fintech space

Compensation and Benefits

The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.

To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!

SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.

The Company hires the best qualified candidate for the job, without regard to protected characteristics.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

New York applicants: Notice of Employee Rights

SoFi is committed to an inclusive culture. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected].

Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.

Internal Employees

If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.