(Senior) Marketing Operations Specialist (m/f/d)

Why we need you:
Maltego is a leading provider of intelligence software used globally by security professionals, investigators, and analysts. Our all-in-one platform empowers users to discover, visualize, and analyze complex relationships in data, enabling faster and more accurate decision-making. Our core products—Search, Graph, Evidence, and Monitor, are trusted by law enforcement, cybersecurity teams, and corporate investigators worldwide.

As our first dedicated Marketing Operations Specialist, you’ll play a pivotal role in shaping and scaling our marketing infrastructure. Maltego combines a freemium product motion, a self-service webshop, and high-touch enterprise sales, making operational excellence critical across diverse channels and customer journeys. 

You’ll be the operational backbone of the marketing team, owning our data, systems, and performance tracking, while helping us scale our campaigns and lead funnel intelligently.

What to expect:
Key Responsibilities 
• Own and optimize our current MarTech stack (Salesforce, Pardot), and support evaluation of new tools as our tech stack evolves
• Build and maintain dashboards and reporting to track campaign performance, lead funnel metrics, and customer conversion across freemium,webshop, and enterprise touchpoints, with a particular focus on supporting product-led growth (PLG) motions as they apply to Maltego’s marketing and sales strategies.
• Develop and manage scoring models, segmentation strategies, and lifecycle workflows based on user behavior and channel
• Automate campaign assets such as email nurtures, landing pages, forms, and tracking links
• Implement and enforce data governance best practices, including GDPR compliance and lead source attribution
• Collaborate cross-functionally with Marketing,RevOpsand Sales to improve lead handoff, pipeline acceleration, and marketing ROI
• Ensure CRM hygiene and process alignment between Marketing and Sales

Your profile in short:
• 3+ years of experience in Marketing Operations, Revenue Operations, or similar roles in B2B SaaS
• Strong experience with Salesforce and Pardot (other CRM/Marketing Automation platformsis a plus)
• Deepunderstanding of marketing funnels, lifecycle tracking, attribution, and lead scoring
• Experience building dashboards and performance reports using tools like Salesforce, Looker Studio, or similar
• Comfort working with data (Excel, basic SQL, or analytics platforms) to derive insights
• Self-starter with a builder mindset—eager toestablishprocesses and systems from scratch

Nice to Have:
• Familiarity with freemium and PLG motions,webshop/eCommerce funnels, and enterprise sales journeys
• Experience working in cyber intelligence, SaaS, or other data-driven environments
• Knowledge of privacy regulations (e.g., GDPR, CCPA)

Why you will love Maltego:
Maltego is a scale-up company. We provide you the benefits and security of larger corporations coupled with the dynamic and fast-paced work environment and flat hierarchies of a start-up. We are proud to have a large global community that loves our product because it helps to solve the investigations that are most important.  Here are some of the reasons why you will love Maltego:• Insights into the daily operations of a fast-growing tech scale-up
• Build the foundation of Marketing Ops at a category-leading company
• Own the intersection of product-led growth and enterprise pipeline generation
• Work in a high-impact, flexible role at the intersection of strategy and execution
• Supported language courses 
• Company pension scheme
• Mental health support via .nilo (psychologists & digital tools)
• Operating in a mission-oriented domain at the intersection of cyber intelligence, AI, and SaaS.

Location:
Our Munich office, or remote from Germany or Barcelona

Required documents / information:
Please apply with your CV and short cover letter