Senior Manager, Salesforce Newsroom Editorial Strategy & Growth Operations

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Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Salesforce is seeking an editorial operations and audience growth manager to join our dynamic Newsroom team. This role is an individual contributor who is a strategic and operational leader focused on maximizing the reach and performance of the Salesforce Newsroom. You will serve as the “Growth Engine” lead, evolving our editorial processes and leveraging AI/agents to transform the Newsroom into a high-performing, measurable growth channel for the company.

You will own the end-to-end editorial lifecycle (master calendar, production trackers, workflows), drive the technical performance of the platform and accompanying channels (WordPress roadmap, newsletter optimization), and own agency RFP/intake for new projects. Ultimately, you are a key player in unifying Salesforce’s editorial strategy, ensuring that tech and process scale the impact of the entire editorial team. 

Key Responsibilities :

• Operational Lifecycle & Journey Orchestration: Oversee content lifecycle from concept through production workflows (calendaring, tracking). Post-publish, optimize visibility by connecting stories to the customer journey via site mechanics (CTAs, backlinking) and ensuring distribution to Sales and Customer Success enablement channels.

• Platform & Growth Optimization : Drive the technical and performance roadmap for the platform and accompanying channels (WordPress, site optimization, newsletter, and, visual content support) to maximize content discovery (AEO/GEO) and conversion. 

• Cross-Functional Collaboration : Work closely with marketing, brand, PR and other internal teams to ensure their editorial content is best positioned to achieve each team’s goals on a unified content hub.

• AI-Powered Workflow Transformation : Identify, pilot, and scale the implementation of AI and agent-based solutions (leveraging platforms such as Slack) to drive workflow efficiency and quality across the editorial process.

• Strategic Moment Execution: Orchestrate high-stakes publishing cycles for critical corporate news, managing 24/7 operational readiness and cross-functional alignment to ensure flawless delivery during peak visibility windows.

• Preferred Skill : Occasional copy editing and content review for alignment with our Style Guide. Candidates without this expertise are still encouraged to apply. 

Qualifications :

• 7+ years of progressive experience in content operations, audience growth, or marketing technology, with a proven track record of driving process and performance efficiencies.

• Proven track record of managing content processes from ideation to publication and promotion, including calendaring, posting, and content lifecycle.

• Technical project management experience – site roadmapping, user experience, and support of other long-term content optimization projects

• Understanding of content strategy and its application across the content lifecycle.

• Experience managing RFPs, agency selection, and agency management.

• Enterprise Technology Fluency: Strong technical acumen and proven ability to navigate and leverage enterprise technology ecosystems, including AI, data/analytics, SaaS, and content platforms.

• Ability to work effectively in a fast-paced, high-growth environment, managing multiple priorities and deadlines.

• Strong collaborative spirit and ability to work across teams.

Preferred Qualifications :

• Copy editing and style guide alignment for content prior to publication.

• Proficiency in content and operations tools like Wordpress, Optimizely and Salesforce Marketing Cloud.

• Experience working cross-functionally with internal stakeholders across a large, matrixed organization.

• Experience working in a global tech company with a diverse, international audience.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.