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Senior Manager, GTM Strategy

Block

Bay Area, CA, United States of America (US - CA - San Francisco City - Remote) Remote permanent

Posted: April 13, 2026

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Quick Summary

We're looking for a Senior Manager to oversee the strategy and leadership of our GTM (Global Technology Marketing) team, responsible for driving the company's growth through innovative marketing initiatives, managing a remote team, and collaborating with cross-functional teams to drive sales and revenue growth.

Job Description

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn’t work together.

So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we’ve embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We’re building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

The Role

In 2026, Square is focused on deepening our presence in key verticals and the Sales Intelligence team will play a critical role in the success of this effort, acting as the translation layer between GTM teams and our partners on Product ensuring roadmaps unblock deals and accelerate existing account growth. In the Senior Manager role you will define and drive our Services vertical strategy, from identifying growth opportunities to influencing roadmap priorities and accelerating revenue performance, all closely tied to our sellers’ feedback and the deals our team are working. This is a highly autonomous, commercially oriented role with direct influence on product direction and go-to-market execution.

You Will

Drive Measurable Revenue Impact

• Partner across Sales and Product leadership to improve win rates, expansion outcomes, and reduce churn through stronger product-market alignment

• Translate roadmap priorities into actionable field guidance

• Identify recurring deal blockers and convert insights into scalable solutions

Shape Product Roadmap Direction

• Partner with Product leaders to prioritize Services vertical investments

• Quantify the revenue impact of roadmap decisions

• Advocate for innovation that drives durable differentiation

• Create tight feedback loops between GTM insights and product execution

Lead Cross-Functional Alignment

• Build strong partnerships across Sales, Product, and cross-functional teams

• Institutionalize mechanisms for signal clarity and insight synthesis

• Elevate strategic tradeoffs to leadership with data-backed recommendations

You Have

• 8–12+ years of experience in sales strategy, product strategy, vertical GTM, consulting, or similar fields

• Proven track record of leading global, cross-functional strategic initiatives that drive revenue growth, retention, and expansion

• Strong commercial instincts and comfort tying business decisions to revenue outcomes

• Demonstrated ability to partner with and influence senior executives and align diverse stakeholders around strategic priorities

• Exceptional problem-solving and analytical skills; able to translate complex data into actionable insights and executive recommendations

• Experience operating in ambiguity, driving clarity, and executing in a fast-paced, dynamic environment

• Executive-ready communication and storytelling skills

• A passion for helping customers grow and thrive with Square

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is an equal opportunity employer evaluating all employees and job applicants without regard to identity or any legally protected class. We will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page.

While there is no specific deadline to apply for this role, U.S. roles are typically open for an average of 55 days before being filled by a successful candidate. Please refer to the date listed at the top of this job page for when this role was first posted.

Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.

To find a location’s zone designation, please refer to this resource. If a location of interest is not listed, please speak with a recruiter for additional information.

Zone A:
$198,000—$297,000 USD

Zone B:
$184,200—$276,200 USD

Zone C:
$174,200—$261,400 USD

Zone D:
$164,300—$246,500 USD

Application Guidelines

Candidates may submit up to 9 active applications within a 60-day period. Reapplications to the same role are accepted 90 days after a previous application has been reviewed.

Use of AI in Our Hiring Process

We may use automated AI tools to evaluate job applications for efficiency and consistency. These tools comply with local regulations, including bias audits, and we handle all personal data in accordance with state and local privacy laws.

Contact us here with hiring practice or data usage questions.

Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning are just some of our offering. Check out our other benefits at Block.

Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people. Square makes commerce and financial services accessible to sellers. Cash App is the easy way to spend, send, and store money. Afterpay is transforming the way customers manage their spending over time. TIDAL is a music platform that empowers artists to thrive as entrepreneurs. Bitkey is a simple self-custody wallet built for bitcoin. Proto is a suite of bitcoin mining products and services. Together, we’re helping build a financial system that is open to everyone.

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