Senior Manager–Franchise Business Development (Domestic)

The Minor Food is one of Asia's largest casual dining and quick-service restaurant companies. We are aggressively accelerating the business growth in both domestic and global market. 

Our number of restaurants exceeding 1,600 in 21 countries under The Pizza Company, Swensen's, Sizzler, Dairy Queen, Burger King, Basil Thai Kitchen, The Coffee Club. We are a diverse group of down-to-earth, straightforward and very result-oriented people with a vision. 

To be a Global Operator of Multiple Food Brands with the Objective of Providing 100% Satisfaction to All Stakeholders. We also share an inspiring organization culture. 

Driving to Unlock the Impossibilities. This culture is the foundation in everything we do here.

If you are a highly motivated, extremely organized business executive with a successful track record in driving sales, and are looking for an opportunity to play a key role for an exciting company that will reward you for your dedication, then Minor Food is right for you

 

Job Purpose:

To lead and execute the strategic growth and expansion to Domestic Franchise business in Thailand which will result in the fulfilment of planned sales and revenue long-term optimum growth. 

 

Main Responsibilities:

2.1 Franchise Expansion & Strategy

• Develop and execute the franchise business development strategy aligned with corporate objectives.
• Conduct feasibility studies, market and competitor analysis, and financial modeling for new franchise opportunities.

2.2 Franchisee Business Excellence

• Drive franchisee Sales & EBITDA, ensuring operational excellence and compliance.
• Identify growth opportunities through business planning and financial reviews.
• Implement policy updates and contract changes effectively.

2.3 Operational Store Visits

• Conduct evaluations least three times per year to uphold standards and procedures.
• Evaluate in-store systems to ensure compliance with Operational Standards, procedures, and programs.
• Collaborate with Area Coaches to improve performance.

2.4 Training & Development

• Ensure franchisees complete training programs and process rollouts.
• Offer hands-on coaching and identify improvement areas.
• Share best practices to enhance operations.

2.5 Franchise Agreement Compliance

• Enforce policies, contracts, and store investment commitments.

2.6 Quarterly Business Meetings

• Ensure franchisees fully understand and execute marketing plans and initiatives to drive sales.

2.7 Cross-Functional Liaison

• Clearly communicate company direction, policies, and strategic goals to franchisees.
• Coordinate necessary resources in crisis situations (e.g., robbery, natural disasters, serious incidents).

Qualifications:

• Master’s degree in business management or any related fields
• At least 10 year’s experience in senior management role from international companies with proven tracked record of achievements
• Excellent knowledge/ experience/ passion in food / retail business
• Strong leadership and managerial skills
• Strong enabler of result-driven work culture
• Strong people management and development

We are a diverse group of down-to-earth, straightforward and very result-oriented people with a vision. To be a Global Operator of Multiple Food Brands with the objective of providing 100% Satisfaction to all stakeholders.

 

We also share an inspiring organization culture: Driving to Unlock the Impossibilities. This culture is the foundation in everything we do here. If you are a highly motivated, extremely organized business executive with a successful track record in driving sales, and are looking for an opportunity to play a key role for an exciting company that will reward you for your dedication, then Minor Food is right for you