Senior Director - Agency Partnerships

ABOUT THE TEAM

Jio Ads help connect marketers and businesses to over hundreds of millions of Indian consumers. Our consumers spend more than seven hours a day with us. They connect to the internet via our Jio mobile network and JioFiber solutions. They engage with us across our media and connectivity solutions like JioTV, JioGames, JioChat and Jio Cinema to name a few. With unique first-party consumer insights, Jio Ads helps advertisers grow their business across their offline-online consumer purchase cycle.

We also work with premium publishers, helping monetize their ad inventory. With high performing, customized ad formats including native, interstitial and pre-roll and mid-roll, Jio Ads helps drive revenue across all publisher platforms. With our powerful technology and insights, led locally by our Indian technology and product team, we are able to meet specific business and growth needs of advertisers and publishers effectively.

JOB SUMMARY

Own and lead the agency ecosystem for Jio Ads, accelerating revenue growth by forging strategic partnerships, unlocking large-scale commercial opportunities, and driving disciplined pipeline generation and conversion through agency channels.

KEY RESPONSIBILITIES:
Agency Leadership & Strategic Partnerships

• Build and lead senior relationships with agency leadership including CEOs, Group Heads, and Investment Leads

• Define and drive the overall agency strategy, including prioritization of key agency groups and growth of share of wallet

• Establish the organization as a preferred and trusted media partner within the agency ecosystem

Revenue Ownership & Business Growth

• Own and deliver agency-led revenue targets aligned with broader business objectives

• Drive high-value, multi-brand and multi-market partnerships and deals

• Lead annual trading agreements and strategic negotiations where applicable

• Ensure robust pipeline creation and conversion through strong agency engagement

Cross-Functional Collaboration

• Partner closely with Client Partners and National Sales Directors to drive seamless deal closure and execution

• Translate agency relationships and opportunities into actionable business briefs

• Ensure continuity and alignment from agency engagement through to final deal closure

Demand Generation & Market Influence

• Lead agency-facing initiatives including roadshows, workshops, and thought leadership forums

• Drive awareness, consideration, and preference for the organization across agency networks

Governance, Performance & Reviews

• Lead quarterly business reviews (QBRs) with key agency partners

• Drive pipeline visibility, conversion tracking, and performance accountability

• Ensure strong governance across agency relationships and internal stakeholder teams

SKILLS & ATTRIBUTE FOR SUCCESS:
• Can influence agency priorities at the top level

• Unlocks large, repeatable revenue streams

• Ensures agency is not just engaged—but actively selling your platform

• Bridges strategy → execution without leakage

Success Metrics (KPIs)

• Agency-sourced revenue

• Total qualified pipeline from agencies

• Pipeline → conversion %

• Share of wallet within key agencies

• Number of active billing clients via agencies

• Strategic deal closures

PREFERRED EDUCATION & EXPERIENCE:
• Preferably an MBA with 10–15 years of experience across leading media agencies or digital/media sales, with deep and demonstrable agency engagement

• Strong, executive-level relationships with key stakeholders across top agency networks (e.g., GroupM, Publicis, IPG, Dentsu)

• Proven ability to originate, structure, and scale high-value partnerships, with a consistent track record of delivering significant revenue impact

• Deep expertise in agency planning, buying, and decision-making dynamics, with the ability to influence outcomes at senior levels

• Strategic, commercially astute leader with strong negotiation, stakeholder management, and cross-functional collaboration capabilities

About Us
Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.

JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.