Senior Copywriter

Confidential

Remote job permanent

Posted: March 4, 2026

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Quick Summary

Write a concise 2-3 sentence summary highlighting the main responsibilities and key skills required.

Required Skills

Marketing Copywriting TikTok Instagram Reels YouTube Shorts Digital Platforms Trend Analysis Content Calendar Management Brand Voice Consistency

Job Description

ABOUT SAMY

SAMY is a global network of independent marketing and communications agencies, using research, technology, strategy, creativity, and performance to deliver impactful, data-driven solutions and drive growth for brands. With over 1000 employees in 15+ offices across 18 countries (Europe, U.S., Latin America) and operating in 55 markets, SAMY serves over 100 leading clients, specializing in award-winning, end-to-end digital campaigns.

MISSION

Lead social-first copy strategy for U.S. skincare and beauty brands by creating culture-driven ideas and campaigns that spark conversation, building strategic content calendars, and delivering best-in-class bilingual (English/Spanish) copy that stays ahead of trends and drives impact across social platforms.

JOB FUNCTIONS

• Develop social-first ideas and concepts that spark conversation and drive engagement.

• Conceptualize culture-driven campaigns aligned with brand goals and what’s shaping U.S. culture.

• Build and manage strategic content calendars, defining pillars, formats, hooks, and platform-specific messaging.

• Write and adapt bilingual copy (English/Spanish) across social platforms, ensuring brand voice consistency and clarity.

• Track trends and platform behavior (TikTok, Reels, Shorts, etc.) to propose timely, relevant content.

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