Senior Content Creator

Property Finder is the leading property portal in the Middle East and North Africa (MENA) region, dedicated to shaping an inclusive future for real estate while spearheading the region’s growing tech ecosystem. At its core is a clear and powerful purpose: To change living for good in the region.

Founded on the value of great ambitions, Property Finder connects millions of property seekers with thousands of real estate professionals every day. The platform offers a seamless and enriching experience, empowering both buyers and renters to make informed decisions. Since its inception in 2007, Property Finder has evolved into a trusted partner for developers, brokers, and home seekers. As a lighthouse tech company, it continues to create an environment where people can thrive and contribute meaningfully to the transformation of real estate in MENA.

Position Summary

We are looking for a skilled, native English-speaking Senior Content Creator with strong SEO expertise and the ability to apply SEO insights to content strategy. Proven experience in creating high-quality, long-form blog content that drives organic visibility and engagement is required, along with excellent writing, editing, and project management skills and strong attention to detail. Hands-on experience with tools such as Semrush and WordPress for publishing is mandatory, while familiarity with Google Analytics is preferred.

Key Responsibilities

• Lead quality checks across large volumes of blog articles for the UAE and other MENA markets, including keyword research, metadata optimisation, internal linking, image selection, and verification of information from reputable sources to ensure accuracy and SEO effectiveness.

• Research, produce, edit, and proofread informative articles tailored for consumer blogs, ensuring alignment with Property Finder’s brand voice and maintaining the highest standards of grammar, clarity, accuracy, consistency (style, fonts, images, tone), and overall quality before publication.

• Manage day-to-day operations with our Content Agency, including coordinating feedback, leading weekly agency syncs, managing agendas, and consolidating input to improve workflows and maintain calendar governance across multiple markets.

• Support the team in identifying content gaps and recommending new topics for blogs across all our markets to maintain a competitive content strategy.

• Regularly refresh and update website content, including blog homepages and campaign landing pages, using WordPress, and monitor performance through Google Analytics to ensure content meets engagement and traffic goals.

• Oversee technical SEO for all blog content, ensuring best practices and liaising with internal SEO team and the external Content agency. This includes site structure, internal linking, metadata, and schema optimisation, as well as performance monitoring. The role requires strong SEO expertise to maintain quality and bridge content production with SEO strategy.

Desired Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.

• 5 years of professional experience in content creation, preferably for consumer blogs.

• Native or near-native English proficiency with excellent writing, editing, and proofreading skills.

• Strong SEO expertise, including technical SEO knowledge, keyword research, metadata optimization, internal linking, and performance monitoring.

• Proficiency in Semrush and WordPress is mandatory. Familiarity with Google Analytics is a plus.

Other Capabilities

• Analytical thinker, comfortable using data and SEO insights to inform content strategy and measure performance.

• Strong communicator with the ability to translate complex information into clear, engaging content for diverse audiences.

Our promise to talent

At Property Finder, we believe talent thrives in an environment where you can be your best self. Where you are empowered to create, elevate, grow, and care. Our team is made up of the best and brightest, united by a shared ambition to change living for good in the region. We attract top talent who want to make an impact. We firmly believe that when our people grow, we all succeed.

Property Finder Guiding Principles

• Think Future First

• Data Beats Opinions, Speed Beats Perfection

• Optimise for Impact

• No Ostriches Allowed

• Our People, Our Power

• The Biggest Risk is Taking no Risk at All

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