Senior Commercial Finance Manager

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Iberia has an exciting opportunity for a Senior Commercial Finance Manager in Madrid

We are looking for a Senior Commercial Finance Manager to drive growth and profitability across the Iberia cluster. You will act as a trusted business partner and leader, driving Revenue Growth Management and customer investment strategies, allocating resources strategically, and leading return-on-investment analyses to ensure maximum value. You will lead, develop, and inspire a high-performing team, delivering best-in-class financial insights while embedding a culture of performance, accountability, and continuous improvement. You will challenge the status quo, support business transformation, and deliver sustainable growth and stronger financial results.

Your key responsibilities will include:

Lead the development and execution of pricing and Revenue Growth Management strategies across all categories to drive sustainable revenue growth and profitability.
Leverage advanced pricing analytics and RGM methodologies to identify opportunities across multiple revenue streams.
Own the development of forward-looking financial forecasts, providing senior stakeholders with clear visibility on performance, risks, and opportunities.
Deliver insightful analyses to support strategic decision-making on marketing investments, pricing, business cases, and market expansion initiatives.
Manage marketing and commercial investments across Iberia, ensuring strategic resource allocation and ROI-driven decision-making.
Act as a trusted advisor to senior management and category teams, translating financial insights into actionable recommendations to optimize business outcomes.
Lead, mentor, and develop a high-performing team, fostering a culture of accountability, ownership, and continuous improvement.
Ensure adherence to governance, risk management, and financial reporting standards, maintaining compliance across all activities.

What are we looking for?

Minimum of 8 years’ experience in finance, with a strong track record in Commercial Finance within the FMCG sector.
Proven ability to deliver complex commercial and corporate finance strategies.
Extensive experience in financial planning, analysis, and senior business partnering.
Demonstrated experience leading cross-functional teams and developing talent.
Strong business acumen with deep understanding of market dynamics, demand patterns, and Revenue Growth Management methodologies.
Excellent analytical capabilities and ability to clearly articulate financial insights, strategies, and forecasts.
Professional qualification (CPA, CMA, ACCA, or equivalent) is an advantage.
Advanced financial and technical skills, including Excel, PowerPoint, financial modeling, scenario analysis, and familiarity with tools such as Power BI, SAP, or BPC.

What we offer you?

We offer a market leading annual performance bonus (subject to eligibility)
Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

At BAT, we champion collaboration, inclusion, and partnership as the bedrock of our values. We wish to foster an environment where every individual can thrive, irrespective of factors such as gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, as well as diverse perspectives and thinking styles. We recognise that our strength lies in embracing talent from all walks of life, empowering us to develop our culture of inclusivity and better achieve our business objectives.

We view career breaks not as obstacles but as opportunities and encourage everyone, without hesitation, to apply. Through our Global Returners program, we provide support to professionals seeking to re-enter the workforce after an extended absence, be it for family care, parental leave, national service, sabbatical, or starting their own venture.

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

We take pride in being a Disability Confident Employer. If you need any reasonable adjustments or accommodations to be made during the recruitment process to support you performing at your best, please inform the recruitment partner who will be in touch should your profile be selected for the role you applied for. We are wholeheartedly committed to optimising your prospects of success by making suitable arrangements so that you may showcase your full potential.