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Senior Campaign Specialist (Programmatic)

Confidential

Copenhagen, Hovedstaden, Denmark permanent

Posted: January 30, 2026

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Quick Summary

We're looking for a strategic, detail-oriented campaign specialist who's passionate about digital advertising and wants to shape how millions of sports fans connect with the content they love. This role involves working closely with our team to develop and execute campaigns across multiple platforms, including social media, email, and search ads. The ideal candidate will have a strong understanding of digital advertising principles and a proven track record of success in a fast-paced, dynamic environment.

Job Description

Hey there, Future Senior Campaign Specialist (Programmatic) @ Better Collective!

Our Mission is to be the world’s leading digital sports media company, making sports entertainment more engaging and transparent for fans worldwide. At Better Collective, we're the team behind industry-leading brands like AceOdds, HLTV, The Nation Network, Action Network, and Futbolsites. We're looking for a strategic, detail-oriented campaign specialist who’s passionate about digital advertising and wants to shape how millions of sports fans connect with the content they love.

This role is for you if you’re someone who thrives on making campaigns work smarter, faster, and better. You’ll be at the intersection of creativity and data—optimizing campaigns, exploring new tools, and finding opportunities to deliver meaningful results for our clients and brands. If you love solving problems, experimenting with new tech, and seeing your ideas come to life across global markets, this is your place.

How You'll Make an Impact

• Manage and optimize programmatic campaigns across multiple markets and platforms, ensuring performance, scalability, and ROI.

• Collaborate with cross-functional teams and clients to identify growth opportunities and develop innovative media strategies that drive business outcomes.

• Analyze campaign performance and deliver actionable insights, supporting senior management with transparent reporting and reliable forecasting.

• Evaluate tools, test new approaches, and refine processes to make our programmatic operations more efficient and effective.

• Execute campaign setup and trafficking in various systems, ensuring ad tags and creatives are properly loaded, approved, and ready for launch.

The Ideal Profile: Is This You?

• At least 2 years in a programmatic buying role, managing high-volume customer acquisition campaigns.

• Solid knowledge of MS Excel, PowerPoint, and Word, and fluency with DSPs, DMPs, and 3rd-party ad servers.

• Analytical mindset with a strong grasp of campaign, ad server, and impression data.

• Identify key performance drivers and act on them.

• Strategic, proactive, and collaborative. You’re hands-on, communicative, and thrive in a dynamic environment.

Meet the Team & Your Future at BC

You’ll be working closely with Rob Brown, Marketing Manager. Rob has a strong background across the Gaming and Finance sectors and is passionate about helping teams develop innovative campaign strategies that deliver measurable impact. You can reach Rob at [email protected]. From day one, you’ll be welcomed into a collaborative team and guided through a structured onboarding process to ensure you feel confident and ready to make an impact.

What We Offer: Perks, Growth & Culture

We invest in our people. Here’s a look at what it’s like to work at Better Collective.

Benefits & Perks

(Depending on your location - Copenhagen or London)

Denmark (Copenhagen)

• Pension: 11% company-paid contribution + 5% employee contribution.

• Health Insurance: Included as part of the pension plan.

• Internet Allowance: DKK 350 per month for full-time employees (DKK 175 for part-time).

• Food: Breakfast, lunch, fruit, and snacks provided for a DKK 400 monthly contribution.

• Office Perks (Copenhagen): Free on-site gym access and subsidized massage (DKK 100).

United Kingdom (London)

• Pension: BC contributes 4% and the employee contributes 5% of the annual salary.

• Health and Dental Insurance: Private insurance through BUPA is provided.

• Life Assurance: A benefit equal to 4x the employee's salary in the event of death in service.

• Income Protection: Critical Income and general Income Protection insurance are offered.

• Internet Allowance: £35 per month.

• Perkbox: Access to an employee benefit and reward platform with monthly points for various shops.

• Office Perks: Lunch 2x per week in the office on Tuesday and Thursdays and a monthly social activity.

Your Growth & Our Culture

• A Collaborative Environment: You’ll join a company where respect, teamwork, and open communication matter.

• Exposure to a Global Company: Work alongside colleagues from around the world and get real insights into different markets and cultures.

• Opportunities for Impact: We value new ideas and encourage everyone to take initiative and drive change, no matter your role.

• Room to Grow: We care about learning and development, and we support people who want to take on new challenges.

• Balance & Flexibility: We do our best to support work-life balance and offer flexibility whenever possible.

What’s Good About Working Here:

• We empower you to take initiative and collaborate directly with other teams to bring your ideas to life.

• You’ll have a voice, whether you’ve been here a day or a decade.

• We encourage side projects and learning new things, even if they’re outside your day job.

• We keep things informal and fun, expect memes, good coffee, and the occasional themed Slack channel.

Ready to Join?

We're excited to learn more about you! Here’s how to apply and what to expect.

Our Interview Journey:

• Application Review: Our team personally reviews every application.

• Intro Chat: An initial conversation with someone from our Talent or People team.

• Information Request: We may reach out for additional information or clarification at any stage.

• Team Interviews: Depending on the role, you’ll meet with team members and/or leaders for deeper conversations.

• Assessment / Final Interview: This may include a practical task, a personality or work style assessment, and/or additional team meetings.

• Offer!

• Reference Checks: We will conduct reference checks at some point before your start date.

Our process can vary by country and role, but we’ll always keep you informed at every step.

#LI-BC

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