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Senior Business Consultant - Digital Strategy

Willowtree

Vancouver, British Columbia, Canada (Boston, MA, Charlottesville, VA, Columbus, OH, Durham, NC, Vancouver, BC) Hybrid permanent

Posted: November 25, 2025

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Job Description

Who We Are

Welcome to TELUS Digital - where innovation drives impact at a global scale. As an award-winning digital product consultancy and the digital division of TELUS, one of Canada’s largest telecommunications providers, we design and deliver transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture.

In January 2023, TELUS Digital acquired WillowTree, creating a combined firm with service offerings spanning Customer Experience and Digital Solutions.

With a global team across North America, South America, Central America, Europe, and APAC, we offer end-to-end expertise across eight core service areas: Digital Product Consulting, Digital Marketing Services, Data & AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA & Test Engineering.

From mobile apps and websites to voice UI, chatbots, AI, customer service, and in-store solutions, TELUS Digital enables seamless, trusted, and digitally powered experiences that meet customers wherever they are — all backed by the secure infrastructure and scale of our multi-billion-dollar parent company.

Location & Flexibility

To retain our deep culture of collaboration, both among ourselves and with our clients, this role will work in a Work From Near (Hybrid) capacity based out of our TELUS Garden Vancouver, BC office.

This role requires travel for client engagements on an ad-hoc basis (10 -15%).

The Opportunity

As a Senior Business Consultant (Digital Strategy), you will be a pivotal advisor to Fortune 500 executives, guiding them through their most complex business challenges with a digital lens. Operating at the intersection of digital innovation, business strategy, and financial viability, you will help clients make high-stakes decisions and navigate the complexities of digital transformation. You are the strategic advisor who frames a client's most critical choices, shaping their digital future by delivering the rigorous analysis and compelling vision that drive high-stakes investment and strategy decisions.

Responsibilities

• Frame and Structure Complex Problems: Define and structure clients' most ambiguous and critical business and digital challenges, developing hypotheses to guide engagement activities and analysis.

• Conduct Rigorous Analysis: Perform comprehensive qualitative and quantitative analysis—including market sizing, competitive assessments, and operational modeling—to uncover the insights that underpin strategic choices.

• Facilitate Executive Alignment: Design and lead high-impact workshops and working sessions with senior leadership teams to build consensus and drive strategic clarity.

• Build Investment-Grade Business Cases: Create robust financial models and business cases that articulate the value, risks, and financial impact of strategic initiatives, providing a clear rationale for executive decision-making.

• Define Product Strategy & Vision: Lead the ideation and strategic direction for digital products by identifying market opportunities, articulating clear business and user goals, and working with cross-functional teams to translate strategic recommendations into a compelling, viable product vision and roadmap.

• Deliver C-Suite Recommendations: Lead the development and delivery of clear, compelling recommendations to senior executives, influencing high-stakes decisions on investment, market entry, and operational strategy.

• Act as a Trusted Advisor: Cultivate deep, trust-based relationships with senior client stakeholders, becoming their go-to partner for navigating the intersection of business, technology, and finance. Leverage deep insight to identify and shape the next phase of strategic solutions, driving organic relationship expansion by consistently maximizing client value.

• Drive Cross-Functional Collaboration: Partner with internal teams of researchers, designers, and engineers to ensure recommendations are not only strategically sound but also feasible and desirable.

• Advance the Practice: Contribute to the growth of the strategy practice by developing thought leadership, refining proprietary frameworks, and mentoring team members.

Qualifications/Skills

• 4+ years of experience in management consulting, corporate strategy, or a similar strategic advisory role, leading or significantly contributing to digital product/software strategy engagements.

• Experience advising C-level and VP-level executives on complex business initiatives.

• Deep expertise in strategic frameworks and both quantitative and qualitative analysis, with a demonstrated ability to synthesize disparate information into a clear, compelling narrative.

• An understanding of user-centered research principles and how to apply user insights to product and business recommendations

• Adept storyteller with the ability to deliver compelling presentations that articulate complex strategic recommendations, business cases, and product vision to various (seniorities and/or disciplines) client audiences.

• Strong financial acumen and experience building business cases and models to support and validate strategic recommendations

• Familiarity with product management methodologies and human-centered design principles.

• Can operate successfully in both independent work and as a part of a team

• Ability to travel as required for client engagements (typically 10-15%).

Bonus Points:

• MBA or advanced degree in a relevant field.

• Experience within our key client verticals, such as financial services, media, or hospitality.

• Experience leading sophisticated, high-profile emergent technology projects.

Annual Base Salary Range (Performance Bonus Eligible)

$118,400 - $148,000 USD

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