Senior Brand Design | WhiteCircle

About White Circle

White Circle builds monitoring and validation tools for LLM outputs. In plain terms, they help AI companies ensure their products are safe, accurate, and not being misused.

Their clients include Lovable, and they're running pilots with Replit, JetBrains, and Dust. White Circle started in vibe coding and is expanding into banking, healthcare, and other verticals.

Series A is on the horizon.

There are 16 people, mostly engineers, based in Paris: no product managers, no rigid hierarchy, just people who care deeply about what they're building. The culture is engineering-driven and a little chaotic in the best way: decisions happen fast, ideas come from anywhere, and if you have a question, you walk up to the person who knows.

We need someone to give all of this the visual language it deserves.

What You'll Be Responsible For

• Create illustrations (2D or 3D) for their website, product interfaces (error pages, onboarding, empty states), and social channels.

• Evolve the landing page: new sections, blog visuals, feature announcements. It's a living thing, not a one-time project.

• Design materials for events. They sponsor hackathons alongside Mistral and Anthropic, and they need posters, banners, and sometimes dedicated mini-landing pages that explain what they do to people who've never heard of them.

• Build visual templates for Twitter and LinkedIn. The copy comes from their DevRel. Your job is to make complex AI topics feel clear and visually compelling

• Own the merch: stickers, hoodies, swag. Refresh it every few months. People should actually want to wear it.

• Polish and develop the brand identity. Not a rebrand as they're already recognized. But there are gaps, rough edges, and details that only a strong designer will notice and fix.

What You'll Need to Succeed

• A portfolio that makes us feel something. Strong illustration work, tech-forward, fresh, with personality. Not corporate banking, not logo-centric.

• Experience with landing pages, digital campaigns, and printed materials.

• Understanding of social media formats, what works on Twitter vs. LinkedIn, and how to make a post stop the scroll.

• A visual sensibility close to Resend, Modal, and Vercel. They think of ourselves as "a lively, modern OpenAI" — an AI lab that looks and feels like a startup, not a government agency

• Honest time management. If something takes a week, say a week. They'd rather know early than be surprised late.

• Curiosity about the product. You'll be illustrating genuinely new concepts like prompt blocking, LLM tracing, and AI safety policies. The best visuals come from understanding, not guessing. They expect you to ask engineers questions, sit in on discussions, and develop a feel for the domain.

Huge Plus If You Have

• Motion design skills for landing page animations or product micro-interactions. If you don't have them, that's okay; their engineers can implement motion from a clear brief.

• Experience with AI products or developer tools.

• A habit of collecting references, researching what competitors and adjacent companies are doing, and bringing ideas unprompted.

• 3D illustration skills.

What You'll Win

• Equity in a pre-Series A company with real enterprise clients.

• CDI — a permanent contract under French law, after a 1-month paid trial.

• Salary reviewed and increased at each funding round.

• Relocation support to Paris if you want it — visa process takes about 2 weeks, thanks to France's innovation company program.

• Direct collaboration with the Head of Design. No layers and no approval chains.

• Your work will be seen by engineers at Lovable, JetBrains, Replit, and across the AI ecosystem. Not buried in a Figma file but actually shipped.

What's Great About This Role

The brand is at that rare stage where it's established enough that you're not starting from a blank page, but young enough that your taste will genuinely shape it. You'll create visuals that explain things most people haven't encountered yet, like what "prompt blocking" looks like.

This isn't a template job. There's no content calendar with 47 pre-approved formats. You'll work with a small team that trusts designers to think, not just execute. And the things you make (the merch, the event materials, the landing page) will represent a company that sits alongside AWS and Google Cloud on enterprise trust centers.

If you care about doing work that communicates something real, not just looks polished, we'd love to talk about this opportunity with you.

“This is a rare opportunity to shape the visual language of one of the most important products in the age of rapidly evolving AI — surrounded by talented people who are making it more reliable and trustworthy.”

— Elizaveta Bobkova communication design lead, and hiring expert at hirehire