Sales Team Leader / Country Manager UK (Barcelona-based)

We are bsport. The place to be!
bsport is an all-in-one platform combining boutique fitness and advanced technology. Our platform helps our partners manage their bookings, payroll, marketing and more, to streamline operations and boost their commercial success.
Since we launched in 2019, we have already achieved the following:
We’ve built a community of over 7 million users
In December 2024 we have finalised the biggest Series B (€30 million)
Grown our team to more than 170 employees
As part of our next phase of growth, we’re strengthening our leadership presence in the UK - one of our most strategic and high-potential markets.
We’re looking for a Sales Team Leader / Country Manager UK, a strategic and hands-on leader to scale our commercial presence in the UK, lead and grow high-performing sales teams, and act as the local ambassador for bsport.
This is a unique opportunity to own a key market, shape go-to-market strategy, and play a central role in bsport’s continued international expansion.
If you’re excited about building teams, owning strategy, and driving impact, bsport is the place to be.
Join us to write the next chapter of your career!

As our UK Sales Team Leader / Country Manager, you will:
Own the Market: Lead and accelerate bsport’s growth across the UK, driving revenue and shaping expansion strategies for boutique fitness and wellness businesses.
Build a Winning Team: Hire, coach, and develop Account Executives, creating a high-performance, results-driven sales culture.
Set the Strategy: Define and execute the UK go-to-market strategy, sales playbooks, positioning, and local initiatives with strong autonomy.
Collaborate Cross-Functionally: Work closely with Product, Marketing, Customer Success, and Executive Leadership to align strategy, influence roadmap decisions, and deliver exceptional customer experiences.
Be the Local Voice: Represent bsport internally and externally in the UK, contributing to brand awareness and long-term market positioning.

You would be great fit if you have:
5+ years of B2B SaaS sales experience, with proven experience managing SMB-focused Sales Teams.
A strong track record of hitting revenue targets and scaling sales teams in fast-growth environments.
Hands-on sales leadership experience beyond SDR teams-you’ve led AEs or full commercial teams.
Experience selling into the UK market, with a solid understanding of its SMB SaaS landscape.
An entrepreneurial, strategic, and data-driven mindset, comfortable owning decisions and building structure where none exists.
Excellent communication and leadership skills, with the ability to inspire, coach, and scale high-performing teams.

Diversity is one of our most valuable assets, and we are committed to fostering an inclusive environment where everyone can contribute their best work. We welcome applicants from all backgrounds, identities, and experiences to help us build a more inclusive, equitable team.
If you’re excited about this role but don’t meet every qualification, we encourage you to apply-curiosity, adaptability, and a willingness to learn are just as important to us as specific skills.

What We Offer

We believe great work comes from happy, supported people-that’s why we offer meaningful perks designed to promote balance, growth, and connection.

Attractive compensation package
Competitive salary packages based on your experience and role.
Work-Life harmony
Hybrid work model with 2 remote days per week and 3 days in the office, supporting balance, collaboration, and flexibility.
❤️ Private health insurance
We offer fully-funded Alan private health coverage so you can focus on what matters most.
Exclusive fitness perks
Stay active with a specially discounted DIR gym membership.
Work from anywhere
Enjoy up to 15 days of remote work from abroad each year.
Diverse fun loving team
Multicultural colleagues, after-work events, team-building & more.

Departments
Sales
Role
Country Manager
Locations
Barcelona Roger Llúria
Remote status
Hybrid
Employment type
Full-time
Job Level
Manager

CONTACT

Daria Stoll
Talent Acquisition Specialist