Sales Representative, C.A.T.S. Academy

Organization Overview:
The Florida Panthers enter their 33rd season in 2026-27 as one of the National Hockey League’s premier franchises. As back-to-back Stanley Cup champions in 2024 and 2025, the Cats have emerged victorious in 11 of their past 12 postseason series and have captured four Eastern Conference championships. The Panthers are led by President of Hockey Operations & General Manager Bill Zito entering his seventh season, and President of Business Operations Michael White who begins his first full season.

As the NHL’s southernmost team, the Panthers operate four facilities in Broward County, Florida: Amerant Bank Arena in Sunrise; the Panthers IceDen in Coral Springs; the state-of-the-art Baptist Health IcePlex in Fort Lauderdale; and the renovated War Memorial Auditorium, which hosts concerts and events for the South Florida faithful year-round.

An organization with deep roots in the community, the Panthers are owned by Vincent J. Viola, a graduate of the United States Military Academy at West Point and a veteran of the U.S. Army. Emphasizing a culture of selfless service both on and off the ice, the Panthers pillar program, “Heroes Among Us,” honors a United States military veteran at every game. The Florida Panthers Foundation focuses on four core pillars: veterans’ affairs; children’s health and education; raising awareness for the endangered Florida Panther; and growing youth hockey throughout the region. The Panthers remain committed to empowering our fans to live sustainably and to strengthen the resiliency of our diverse communities throughout Florida and the tri-county area.

Job Title: Sales Representative, C.A.T.S. Academy
Department: Sales
Reports To: Manager, Inside Sales
FLSA: Exempt
Employment Type: Full-Time
Location: Amerant Bank Arena

Job Summary:

The Florida Panthers Hockey Club is looking for the next key piece to join our team and help build the excitement at Amerant Bank Arena. In this fast paced, competitive and fun office culture we are looking for future sales and service leaders who want to be a part of something special and start their careers in the sports industry. As a Representative of C.A.T.S. Academy with the Florida Panthers, you will learn the foundations for selling in the sports and entertainment industry, best practices and hone your business writing skills. As a team member, you will generate excitement and drive revenue by selling memberships and ticket packages within a high-energy environment to local businesses, individuals and group/organizations. You will maximize sales opportunities each day through outbound sales efforts including, face to face meetings, phone calls, and e-mails. This role will also assist in the servicing of current members during peak times in the season. We encourage open communication and expect our Sales and Service Representatives to assist in generating new ideas to improve our service standards and increase ticket sales while aggressively trying to help the team on the ice by providing a home ice advantage at Amerant Bank Arena.

Job Functions:

Specific duties include but are not limited to:

• Responsible for maximizing revenue through sales of Florida Panthers ticket packages including Territory Memberships, Partial Plans, Group tickets and Premium seating options (including Suites, Loge Boxes, Amerant Bank Arena, Corona Beach House and Glass Seat locations)

• Make 70+ outbound touch points daily

• Conduct a minimum of 3 face-to-face sales appointments and/or tours weekly

• Actively self-prospect and research new sales leads and potential clients through various platforms

• Build and enhance current relationships to grow account base through repeat business and referrals

• Meet or exceed weekly and monthly ticket sales goals

• Assist in servicing current Territory membership accounts throughout the season as assigned

• Handle incoming calls from sales prospects and existing clients

• Utilize Salesforce CRM software to manage customer accounts

• Work home games and other events to support ticket sales initiatives

• Provide excellent service through phone calls, emails, written communication and in-person visits in the office and special events

• Participate in all ticket sales events, game duties, sales trainings, and meetings

• Participate in Florida Panthers Foundation events in the community

Qualifications:

• Highly motivated, competitive and committed to the sports industry with a desire to be successful

• Previous sales experience is preferred but not required

• Strong communication and computer skills

• Superior time management skills and presentation skills

• Ability to work nights, weekends and holidays as needed, in addition to traditional business hours

• Passion for a growth-oriented career in ticket sales

• Detail-oriented and organized; ability to handle several projects at once

• Any experience working for a team, athletic department or events is beneficial

• Bilingual is an asset

Position Type/Expected Hours of Work:

This is an exempt position. Must be able to work flexible hours including nights, weekends, and holidays as needed.

At the Florida Panthers Hockey Club, Arena Operating Company, Panthers IceDen, Sanza Food Service, War Memorial Benefit Corporation, and FLA Team Shop, we strive to make every employee feel valued and respected for who they are and the unique contributions they make. We believe that a diverse and inclusive company is a more innovative and successful company, which is why we aim to infuse diversity, equity, and inclusion (DE&I) into all aspects of our culture and our business.

We welcome all to apply and join our team.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.