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Sales Rep - Wholesales

Brown-Forman

Location not specified

Posted: February 6, 2026

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Quick Summary

The Sales Representative Wholesales is accountable to develop and lead for BFM volume and gross profit within an assigned territory. This executive is responsible for accounts development and retention, face to face order taking, managing and assuring to drive the BFM's commercial strategy across the Wholesales accounts (business partners).

Job Description

The Sales Representative Wholesales is accountable to develop and lead for BFM volume and gross profit within an assigned territory. This executive is responsible for accounts development and retention, face to face order taking, managing and assuring to drive the BFM´s commercial strategy across the Wholesales accounts (business partners).

What You Can Expect

Execute and close sales calls, focused on value-added selling activities in specified wholesale accounts.
Manage appropriate account inventory levels and product displacements.
Support contract renewal negotiations as requested.
Develop business partner relationships, win-win.
Review business results with a business partner (Monthly).
Act as a commercial business partner advisor.
Develop and implement commercial plans for specific accounts / brands / skus opportunities (granular opportunities), leveraged by opportunity analysis.
Manage business partner appropriate credit line sales calls generation through to closure.
Tracks weekly and monthly order call activity and performance measurements against assigned goals and expectations (By account/brand/sku).
Collaborate closely with BFM Visibility & Shopper to ensure develop account development programs (in wholesale accounts with POS).
Assure an appropriate financial tools management to invest DD and TMF resources looking forward to maximizing value capture.
Responsible for local support and promotion management for local events such as: Wholesale account's Expos & Events.
Order calls tracking and management (order generation through to deliver).
Work closely with Supply Chain to assure sales order fill-rate compliance (order frequency & fill-rate compliance, management for minimum order call)
Other Channel and Competence promotion and activities tracking.

What You Bring to the Table

Education: Bachelor Business Administration, Marketing, Finance (Economic - administrative areas)
Experience: 3-5 years’ experience in similar positions
Business partner capabilities
Budget management and administration
Traditional Trade Identify potential opportunities (Analysis)

What Makes You Unique

Alcoholic beverages Business Management
Financial and credit line management

Who We Are

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

\#LI

Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

Business Area: Americas Division

Function: Sales

City:

Guadalajara

State:

Country: MEX

Req ID: JR-00009720

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