Sales Manager
Coface
Posted: April 9, 2026
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Quick Summary
We are seeking a highly skilled Sales Manager to join our team in Taipei, Taiwan, as a Sales Manager at Coface.
Required Skills
Job Description
At Coface we make trade happen everyday 
Our 5,200 experts representing 80+ nationalities in 58 countries are united by a shared purpose: helping companies navigate through uncertainty by empowering them to make the right decisions and trade smarter in a complex world.
With nearly 80 years of global experience, we offer companies a full range of solutions: Trade Credit Insurance, Business Information, Debt Collection, Single Risk insurance, Surety Bonds, Factoring — all driven by a unique data patrimony, cutting-edge technology, innovation and a deep understanding of the global economy.
Joining Coface means being part of a close-knit international organization, where your ideas matter.  We foster a culture of learning, collaboration and inclusion where you are given responsibilities and can see the impact of your actions.
Shape the future of trade with us. Join our Happeners!
MISSION :
The role focuses on promoting the company’s products, acquiring and developing local clients, and expanding the customer portfolio through new business and cross-selling opportunities. It also involves close collaboration with sales and internal teams to deliver high-quality customer service and ensure client requirements are effectively implemented.
MAIN RESPONSIBILITIES:
1. Sales development and product marketing:
• Prospect for potential new clients within the allocated sales area such as cold calling, referrals from existing clients, Internet mining, social/professional networking sales and networking events or any other means of generating interest in Coface products
• Demonstrate products and services to potential customers and assist them in selecting those best suited for their needs
• Identify the decision makers within the prospect’s organization
• Make telephone calls, in person visits and presentations to prospective customers
• Identify new sales opportunities from new customers for proposing new products
• Develop clear and effective written proposals/quotations to prospects with the contribution of internal stakeholders: commercial & risk underwriters, top management
• Prepare regular forecasts to enable effective sales planning
• Ensure that the sales potential is fully exploited to achieve annual sales targets
2. Negotiation, follow-up, reporting:
• Lead the commercial negotiation with prospects and intermediaries up to the signature of contractual documents
• Monitor feedback from new clients to measure their satisfaction with company products and services
• Maintain all required records of sales and any other relevant information in existing - IT tools to enable performance to be measured and monitored
3. Market monitoring:
• Have a clear view of new and lost clients to identify market trends, sales and other developments amongst competitors and report back to the appropriate stakeholders
• Suggest improvements or modifications required to existing products to maintain their competitiveness in the market
4. Communication:
• Establish and maintain communication links with other internal departments to identify all sales opportunities
• Develop, maintain and lever strong relationships with intermediaries in order to increase the number of prospects.
• Participate in external events organised within the Region representing the company in the best light for building new business contacts
• Work closely with the Commercial Support Functions to ensure a timely and efficient service to new and potential clients
• Supply management with verbal and written reports on customer needs, problems, interests, competitive activities, and potential for new products and services
• Participate in trade shows, conventions and professional associations
5. Risk & Compliance:
• Adhere to Group Standards for Commercial Underwriting of Credit Insurance Business.
• Take joint ownership of the loss ratio on the portfolio with the Risk department and deliver a profitable result to the business
• Adhere to compliance standards set by Coface and external regulators
EDUCATION
• Degree educated in Finance, Business Administration, Economics, Banking or equivalent is preferable
WORK EXPERIENCE
• 5+ years of B2B sales ideally within a credit insurance, banking, financial services or in the field of credit management
ADDITIONAL QUALIFICATIONS
• Results-Driven: Commitment to achieving and exceeding sales targets while prioritizing client satisfaction and long-term relationships
• Time Management: Efficiently manage multiple client interactions, sales processes, and administrative tasks
• Client Relationship Management: Ability to build and nurture long-term client relationships. Understand client needs, provide tailored solutions, and offer ongoing support
• Solution-Oriented Approach: Capability to understand client challenges and provide innovative insurance solutions that align with their business objectives
• Presentation Skills: Effective presentation of complex insurance concepts in a clear and engaging manner
• Knowing how trade credit insurance works
• A clear understanding of current economic climate and how it affects the market
• Contract management - in depth familiarity and knowledge of various contract structures in order to know how best to negotiate between price and risk
• Risk management
• Microsoft Office Applications: Outlook, Word, Excel
• Hybrid working model after the first month
• Great place to work: central and modern office 
• Opportunities to learn: budget every year for training, languages platform, e-learning platform, dedicated development program…
• Career opportunities: Opportunity to build your career (both locally and internationally) in a large global company, one of the world leaders in its field
• Health care