Sales Manager Retail&DIY

Sika is a specialty chemicals company with a globally leading position in the development and production of systems and products for bonding, sealing, damping, reinforcing, and protection in the building sector and industrial manufacturing. Sika has subsidiaries in 102 countries around the world and, in over 400 factories, produces innovative technologies for customers worldwide. In doing so, it plays a crucial role in enabling the transformation of the construction and transportation sector toward greater environmental compatibility. With more than 34,000 employees, the company generated sales of CHF 11.76 billion in 2024.

Sika® has been operating in Kazakhstan since 2005. In 2007, the company opened its first production facility in Almaty, where it began producing modified dry cement-based construction mixtures and liquid additives for concrete. In 2018, factories were established in Astana and Atyrau to produce additives for concrete.

Overview:

An inspired self-starter and able to drive sales growth. Ultimately, a top-notch sales executive should be able to build rapport with customers and close sales Promoting of Sika products and any special deals. Advising customers about delivery schedules and after-sales service. Recording orders and sending details to the sales office. Giving feedback on sales trends.

Key Responsibilities

• To fulfil and achieve distribution and sales objectives for Sika products in the on-trade channel by successful implementation of sales strategies and plans, managing and leading partners and customers
• To ensure full compliance of sales, price management, promotion and merchandising

Distribution

• To ensure distribution objectives for specific SKUs are achieved as per sales plan
• Focus on driving sales in Retail channel
• To ensure a high standard of presence and merchandising for key products in the trade
• To ensure target price levels for both trade and consumers are implemented

Promotions

• Identify target outlets, negotiate and implement promotional activities at the highest possible standard
• Feedback and evaluation of results for sales and marketing management’s review

Control

• To recommend appropriate level of credit and duration to trade accounts as per standard policies and procedures
• To ensure collection through pro-active evaluation and management of receivables in order to achieve collection target as set by sales management

Trade Relationships

• Develop and maintain amiable win-win relationship with the Distributors, Sub Distributors, PoS
• Manage and improve performance of assigned trade accounts

Sales Management

• To achieve the following core KPIs• Monthly sales target volume
• Increase point of sales ( PoS )

• Provide timely and accurate information for the updating of sales trends
• Evaluate outlet date, call targets and trade information on regular basis to drive improvement on sales efficiency

Graduate / MBA (Sales & Marketing) with professional experience of minimum 3+ years in relevant industry. Knowledge of Sales & Marketing in construction industries & retail channel is must.

Skills

• Graduate in any stream / MBA Sales & marketing
• 4 + years of sales experience in FMCG companies, Building materials such as adhesives, foams, sealants and bonder or same 
• Experience Construction Chemicals  would be preferred
• Good in  local languages, English would be an advantage
• Excellent interpersonal skills and an outgoing personality
• Possess an analytical and logical thinking process
• Disciplined approach to management of people and work
• Computer skills - MS office 
• Ability to work under pressure to deliver target within tight deadlines
• Creative problem solving
• Strong team player

Terms and benefits of working in the company:

• Work schedule: 5/2 (in agreement with the manager: 08:00–17:00 / 09:00–18:00);
• Annual performance bonus;
• Mobile phone and reimbursement of mobile communication expenses;
• Meal compensation
• Medical insurance for the employee and for family members;
• Accident insurance 24/7;
• 100% sick leave compensation;
• Paid annual leave 28 calendar days;
• English language courses;
• Financial assistance for various life events (childbirth, family circumstances, etc.).

We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training.  We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.