Sales Manager - MICE

Discover Sofitel Sydney Wentworth – Where Heritage Meets Modern Luxury

Sofitel Sydney Wentworth, Sydney’s first international five-star hotel, is an icon of Australian hospitality and a landmark of culture and creativity in the heart of the city. The hotel holds a special place in Sydney’s story, with a rich heritage that continues to shape its character and reputation both locally and internationally. Guided by Sofitel’s signature French elegance and the vibrant energy that surrounds it, the experience feels refined and distinctly Sydney.

Featuring 436 beautifully redesigned rooms and suites, Club Millésime – the hotel’s exclusive executive lounge – and 14 versatile event spaces including one of Sydney’s largest ballrooms, the hotel offers an exceptional setting for both grand occasions and thoughtfully curated stays. Dining is led by a collection of award-winning venues including Tilda, Bar Tilda, Delta Rue and Wentworth Bar, each reflecting Sydney’s evolving culinary scene. As part of the globally recognised Sofitel brand, we celebrate craftsmanship, attention to detail and heartfelt luxury service, bringing passion and pride to every guest experience while fostering a culture of excellence, creativity and individuality for our team.

We are seeking a dynamic and results-driven Sales Manager – MICE to join our team. This role is responsible for building strong client relationships, driving new business across key market segments, and maximising revenue through conferences, events, group accommodation, and related services.

You will manage the full sales cycle—from initial enquiry through to post-event follow-up—delivering seamless, five-star service while identifying opportunities for repeat and new business.

Key Responsibilities

• Drive new business across Corporate, Social, R&B, Exhibition, and Incentive segments
• Manage enquiries via phone, email, web, and internal channels, converting leads into confirmed business
• Prepare tailored proposals, contracts, and action plans aligned with client needs
• Build and grow existing accounts to maximise revenue opportunities
• Conduct site inspections, client entertainment, and represent the hotel at industry events, tradeshows, and offsite sales activities
• Proactively follow up proposals and contracts to secure business
• Upsell hotel services and identify add-on opportunities to enhance client experience and revenue
• Maintain accurate records and reporting using systems such as Delphi and Opera
• Achieve and exceed monthly and annual revenue targets
• Monitor market trends, competitor activity, and pricing strategies
• Collaborate with internal departments to ensure seamless event delivery
• Support Conference & Events operations as required, including occasional evening and weekend duties
• Maintain and grow a strong database of clients and key contacts
• Ensure financial procedures and account management processes are adhered to

About You

• Minimum 4-5 years proven experience in hotel sales, MICE, or conference & events environment
• Strong commercial acumen with a track record of achieving sales targets
• Excellent communication, negotiation, and relationship-building skills
• Highly organised with strong attention to detail and ability to manage multiple priorities
• Experience using Opera, Delphi, or similar systems preferred
• Knowledge of preparing BEOs advantageous
• Proactive, self-motivated, and results-focused mindset
• Flexibility to work evenings and weekends as required

Why Join Sofitel Sydney Wentworth?

We value our people and offer:

• Global discounts on accommodation, dining, bars and more across 100+ Accor hotels and partner venues worldwide
• Generous leave entitlements, including birthday leave and up to 12 weeks parental leave
• 30% team member dining discount across our signature venues: Tilda, Bar Tilda, Delta Rue and Wentworth Bar
• Career development opportunities within a globally recognised luxury hospitality brand
• Ongoing learning and development, working alongside industry leaders
• Onsite perks including laundered uniforms, complimentary dry cleaning, $2 barista-made coffee, a $5 staff lunch buffet, and discounted city parking
• A complimentary hotel stay package to celebrate your work anniversary
• Free 24/7 access to our Employee Assistance Program for confidential wellbeing support If you’re passionate about hospitality, service excellence, and innovation, we want to hear from you!

Our commitment to Diversity & Inclusion

We are an inclusive company, and our ambition is to attract, recruit and promote diverse talent. We offer reasonable adjustments to support you. If you require an adjustment to be made during the recruitment process, you're welcome to let us know. 

Please note that full working rights in Australia are required for this role.