Sales Executive, National Grocery (Remote)

Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides a wide range of branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. Our products and solutions include labeling and functional materials, radio frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and a variety of products and solutions that enhance branded packaging and carry or display information that improves the customer experience. Serving an array of industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 35,000 employees in more than 50 countries. Our reported sales in 2023 were $8.4 billion. Learn more at www.averydennison.com.

 

At Avery Dennison, some of the great benefits we provide are:

• Health & wellness benefits starting on day 1 of employment

• Paid parental leave

• 401K eligibility

• Tuition reimbursement

• Employee Assistance Program eligibility / Health Advocate

• Paid vacation and paid holidays

The Sales Executive – National Grocery Team, will be primarily responsible for penetrating CPG Shopper teams and driving a budget shift towards the deployment of Vestcom Media Solutions (VMS) products and services.  This individual will be a results-oriented sales executive with a proven track record of driving profitable top line revenue growth through consultative, top-to-top selling into large, complex retailers, CPG’s and media agencies, with 6+ years of recent experience in the CPG industry. The ideal candidate would bring an expertise of internal Albertsons and/or Kroger organizational dynamics, knowledge about their Marketing, Merchandising, and Operations strategies and processes, as well as an established network of CPG Shopper team contacts that deploy media spend at Albertsons and/or Kroger. This role requires strategic vision, creativity, initiative, analytical skills, and the ability to sell and negotiate a differentiated in-store media solution.  Success will require the deployment of innovative business strategies that result in closing key opportunities at assigned CPG accounts, with focus on revenue growth and client expansion.  The Sales Director is also responsible for management of Campaign Managers and Account Managers supporting the deployment of VMS campaigns.

Areas of Responsibility:

• Lead the formulation and execution of sales strategies & plans across assigned CPGs sales team

• Penetrate and develop high level customer relationships with senior leadership

• Collaborate with the retailer retail media networks and merchandising  to implement Vestcom Media Solutions across Albertsons and/or Kroger stores nationwide

• Call on local CPG Shopper Teams to secure media spend behind VMS products and services

• Ability to confidently deliver the Vestcom shelf edge value proposition and be able to influence clients through a strong working knowledge of our solutions, products and services

• Must have strong analytical skills and the ability to understand key retailer and CPG measurement criteria on both topline and bottom-line metrics 

• Possess exceptional listening skills and ability to apply creative problem-solving abilities

• Comfortable with carrying individual quota in the tens of millions

• Own prospecting approaches and develop presentations and proposals that position VMS as a winning shopper media value proposition

• Manage Sales pipeline and deliver consistent close rates to achieve Sales goals

• Provide detailed and accurate sales forecasting utilizing existing CRM tool

• Monitor customer, market, and competitor activity and provide feedback to company leadership team 

• Ability to understand market dynamics, as well as evangelize and execute next gen solutions (i.e. digital) 

• Represents VMS at tradeshows and local retailer and marketing events

• Work cross functionally with other members of the Vestcom Executive, Marketing, Strategy, Business Development, Finance, Solutions and Shopper teams to support the sales process

• Ensures compliance with internal policies, procedures and internal controls in accordance with Sarbanes-Oxley Act 2002 Section 404. 

• Bachelor’s degree in business, marketing or related field required. Master’s degree a plus

• At least 6+ years sales experience with Retail/CPG focus in marketing/sales organizations

• Experience working for either a leading CPG or a large marketing services solution provider is required

• Proven track record of carrying an individual quota of $5M-$10M

• Knowledge of Brand, Retail, Shopper Marketing and Retail Media landscape

• Must have a record for achieving top-line revenue, and bottom-line targets

• Experience in consultative data driven selling

• Experience successfully developing and deploying sales and go to market strategy 

• Exceptional skills including negotiation, conflict management, account management, account penetration, strategic selling, category management, sales forecasting, and leading edge sales strategies

• Self-starter with the ability to manage up and down - Hunter first mentality and team mentor

• Superior analytical and oral, interpersonal, & written communication skills

• Ability to embody and reflect Vestcom’s core values

The salary range for this position is $110,000- $130,000/ year.

The hiring base salary range above represents what Avery Dennison reasonably expects to pay for this position as of the date of this posting. Actual salaries will vary within the range, and in some circumstances may be above or below the range, based on various factors including but not limited to a candidate’s relevant skills, experience, education and training, and location, as well as the job scope and complexity, responsibilities, and regular and/or necessary travel required for the position, which may change depending on the candidate pool. Avery Dennison reserves the right to modify this information at any time, subject to applicable law. 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

All your information will be kept confidential according to EEO guidelines.