Sales Analytics Manager

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The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software.

An overview of this role

As the Sales Analytics Manager, you’ll be the go-to individual contributor for turning complex sales and go-to-market data into clear insights and tools that help leaders make better decisions. You’ll work with pipeline, quota, and core sales performance metrics to build analytics, dashboards, and reporting that Field Operations stakeholders can rely on. You’ll own projects end to end: partnering with stakeholders to understand questions, managing projects, running the analysis, and translating results into recommendations that drive tangible impact. You’ll work primarily with Tableau, SQL, and Python. You’ll also engage with modern data stack components like data warehouse and modeling tools such as Snowflake and dbt, and you’ll collaborate closely with adjacent functions such as Customer Success analytics. Over your first year, you’ll focus on establishing a strong analytics foundation for sales, delivering quick-win insights and scalable reporting, and becoming a trusted partner to leaders across the go-to-market organization.

What you’ll do

• Lead end-to-end sales analytics work, from defining questions with stakeholders to building datasets, analysis, and clear recommendations that inform sales decisions.

• Develop and maintain reporting and dashboards in Tableau and other reporting tools that surface pipeline, quota, and core sales performance metrics to sales and leadership teams.

• Drive deep analysis of sales pipeline, quota attainment, and other sales metrics using SQL and Python to uncover trends, risks, and opportunities.

• Collaborate closely with Sales, Field Operations / RevOps, Finance, and Customer Success partners to translate business needs into scalable analytical solutions and tools.

• Own the quality, structure, and usability of sales data in partnership with central data teams, ensuring consistency across Snowflake, dbt models, and other data sources where relevant.

• Manage stakeholder expectations and project timelines, prioritizing requests and communicating trade-offs and outcomes in a clear, structured way.

• Partner with Customer Success and broader go-to-market teams to align sales analytics with go-to-market and customer success metrics where needed.

• Contribute to improving analytics processes, documentation, and standards so the team can work more efficiently and reuse high-impact analytical assets.

What you’ll bring

• Background working in sales analytics, including hands-on experience with pipeline, quota, and core sales performance metrics.

• Proficiency with business intelligence tools, with direct experience using Tableau or a similar BI platform and the ability to adapt to GitLab’s tooling.

• Practical skills in querying and transforming data using SQL and Python, and comfort working with modern data warehouses and analytics environments.

• Ability to manage projects and stakeholders, translating business questions into analytical plans and communicating findings to non-technical partners.

• Experience supporting sales or go-to-market teams, with familiarity in areas such as customer success, pre-sales, post-sales, or partner / channel motions.

• Exposure to tools and concepts such as dbt, Snowflake, or comparable technologies, and an understanding of data structures that support scalable reporting.

• Clear, structured communication skills in an all-remote, asynchronous environment, including documenting work and collaborating across time zones.

• Openness to learning GitLab’s product, data model, and ways of working, with transferable experience from sales, revenue, or field operations analytics roles.

About the team

The Revenue Analytics team sits within GitLab’s Revenue Strategy & Operations organization and focuses on turning sales and go-to-market data into clear, actionable insights for leaders and frontline teams. You’ll join a distributed group that partners closely with Sales, Customer Success, Finance, and other Revenue Operations team members to understand pipeline health, quota performance, and broader go-to-market metrics, and to build the tools and reporting that support better decisions. The team works asynchronously across time zones, using GitLab and our data stack to collaborate on projects, share context, and maintain transparency. Current priorities include strengthening our sales analytics foundation, deepening our use of business intelligence tools like Tableau, and building repeatable analytics that help stakeholders quickly understand performance and identify opportunities to improve results.

The base salary range for this role’s listed level is currently for residents of the United States only. This range is intended to reflect the role's base salary rate in locations throughout the US. Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, alignment with market data, and geographic location. The base salary range does not include any bonuses, equity, or benefits. See more information on our benefits and equity. Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.

United States Salary Range
$98,000—$210,000 USD

How GitLab will support you

• Benefits to support your health, finances, and well-being

• Flexible Paid Time Off

• Team Member Resource Groups

• Equity Compensation & Employee Stock Purchase Plan

• Growth and Development Fund

• Parental leave

• Home office support

Please note that we welcome interest from candidates with varying levels of experience; many successful candidates do not meet every single requirement. Additionally, studies have shown that people from underrepresented groups are less likely to apply to a job unless they meet every single qualification. If you're excited about this role, please apply and allow our recruiters to assess your application.

Country Hiring Guidelines: GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.

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GitLab is proud to be an equal opportunity workplace and is an affirmative action employer. GitLab’s policies and practices relating to recruitment, employment, career development and advancement, promotion, and retirement are based solely on merit, regardless of race, color, religion, ancestry, sex (including pregnancy, lactation, sexual orientation, gender identity, or gender expression), national origin, age, citizenship, marital status, mental or physical disability, genetic information (including family medical history), discharge status from the military, protected veteran status (which includes disabled veterans, recently separated veterans, active duty wartime or campaign badge veterans, and Armed Forces service medal veterans), or any other basis protected by law. GitLab will not tolerate discrimination or harassment based on any of these characteristics. See also GitLab’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know during the recruiting process.