Research & Insights Executive (Entry-Level)

About Us

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Role Description

You will be responsible for supporting the senior team members on the delivery of meaningful insights and strategic direction across the agency’s full range of digital marketing disciplines (including SEO, Biddable Media, Content and Social), in addition to primary research and audience insights.

Your day-to-day role will involve providing insights to senior team members across our Research & Insights and Solutions departments to use when shaping their digital marketing strategies or compiling consultancy projects. You will also be asked to attend client QBRs in order to discuss your findings and provide context. Therefore, the ability to gather and analyse data, extrapolate meaningful insights and produce recommendations from this is paramount to the role.

Key Responsibilities

• Providing data insights and collateral for sales meetings/pitches, client reviews and digital consultancy projects.

• Identifying opportunities for new sales and to grow accounts across the existing client base.

• Supporting existing clients and internal stakeholders with ad-hoc data analysis.

• Assisting in the creation, implementation and analysis of primary research methodologies.

• Creating thought leadership to market the Research & Insights team and they agency in general.

• Assisting in the fostering of trusting relationships with prospects, clients and internal stakeholders.

• Attending client QBR meetings, in person, to discuss your findings.

Desired Skills & Experience

• Quick and diligent learner, who is passionate about growing their digital marketing knowledge.

• Ability to interpret large amounts of information, identify actionable insights and present them in a digestible format.

• Experience/understanding of:

• Marketing principles and how these fit within business (essential).

• Digital marketing channels including SEO, Content Marketing, Biddable Media, UX and Social Media (desirable).

• Primary research methodologies (questionnaires, focus groups etc.) and audience insights (desirable).

• Proficient in the use of MS Excel, PowerPoint and Word. Advanced Excel knowledge is desirable.

• Great interpersonal skills and a collaborative mind set.

• Ability to perform under pressure; managing multiple projects and working to tight deadlines.

Employee Transparency

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

THE PERKS

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year

• Free breakfast and free lunch

• Early finish Fridays

• Core Hours (Mon-Thurs, flexible start/finish times)

• Retail discounts

• Electric vehicle salary sacrifice car scheme

• Wellbeing programme, including Headspace & flu jabs

• Interest-free season ticket loan

• Paid time off for Volunteering

• Group Income Protection

• Life Assurance

• Private Medical Insurance or Health Cash Plan (dependent on level)

• Group Personal Pension Plan with matched contributions from 3-6%

• Generous Parental Leave & Pay

• Independent mortgage advice

• Financial education

• Employee Assistance Programme

• Free eye tests

• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!