Referral Projects Manager (Remote)
Confidential
Posted: April 19, 2026
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Quick Summary
We are looking for a Referral Projects Manager to execute referral campaigns and maintain a CRM system. The ideal candidate will be responsible for setting up and managing email, WhatsApp, push, and other communication flows. The successful candidate will have a strong understanding of CRM systems and marketing principles.
Required Skills
Job Description
We’re Novakid School, the English academy for kids of the future. We teach English as a foreign language to children all over the world, using our live 1:1 and group class platform, AI tutoring features, and learning games. We’re the biggest English tutoring platform for kids in Europe, delivering millions of lessons each year.
We are looking for a Referral Projects Manager.
Key Responsibilities
• Campaign & CRM Execution
Prepare, launch, and maintain referral campaigns in CRM and internal tools. Set up and manage email, WhatsApp, push, and other communication flows in platforms such as Bloomreach. Support promo campaigns, referral events, and regional launches, ensuring everything is configured correctly and delivered on time.
2. Task Preparation & Cross-Functional Delivery
Translate business requests into clear tasks for developers, designers, CRM managers, and analysts. Prepare briefs and requirements for referral mechanics, communications, landing pages, and operational improvements. Coordinate execution across teams and track tasks from request to release.
3. Referral Flow Support & QA
Support and monitor referral user journeys, including triggers, reminders, milestone messages, and promo flows. Check that campaigns, links, segmentation, rewards, and content work as expected. Participate in testing before launch and quickly flag issues after release.
4. Process & Operational Support
Document recurring workflows, campaign logic, and internal processes. Help maintain a stable operating model for the referral channel and support smooth execution across different regions and markets.