Recipe Developer

Recipe Developer

Hello Chef is growing fast — expanding our menus, evolving our food offering, and building the systems that bring joyful, reliable cooking experiences to thousands of homes every week. To support this next chapter, we’re looking for a Recipe Developer who can turn great ideas into recipes that strengthen our weekly menus and work at scale.

As part of the Food Team, you’ll create the recipes that shape the Hello Chef product — from the flavours customers enjoy to the confidence they feel cooking at home. You’ll develop dishes that are delicious, practical, and visually appealing, while ensuring each recipe fits into a wider menu, delivers clear customer value, and is operationally sound. You’ll work closely with teams across food, procurement, operations, and marketing to bring recipes from concept to live menus.

This is a hands-on role for someone who loves cooking, enjoys testing and refining ideas, and is excited by the challenge of creating great food within real-world constraints. If you care about flavour, clarity, and building recipes that make everyday life easier — we’d love to meet you.

Mission

Create high-quality recipes that strengthen weekly menus, add customer value, and work reliably at scale.

Accountabilities

1. Strengthen weekly menu appeal through high-quality recipe development

-Conceptualise, write, test, style, and photograph recipes to a consistently high Hello Chef standard

-Develop recipes that clearly fit the intended weekly menu mix (familiarity, some novelty, clear features, cuisine balance)

-Design recipes that balance ease, reliability, and interest for Hello Chef customers

-Improve recipes based on tastings, feedback, and menu performance signals

2. Build value into recipes through smart design choices

-Develop recipes that support additional value and revenue opportunities

-Design recipes that enable recipe-level customisation where relevant

-Make ingredient and portion choices that clearly justify premium options

-Design recipes that pair naturally with relevant add-ons when applicable

3. Deliver recipes that meet cost and simplify complexity

-Develop recipes that fit within menu-level theoretical food cost targets

-Make ingredient and portion choices that maximise customer value within food cost expectations

-Design recipes with a clear understanding of how ingredient choices affect cost, complexity, and execution

Competencies

1. Recipe Development and Culinary Craft: Develops delicious, easy-to-cook recipes for home cooks with clear cooking flow and balanced flavours. Uses testing and iteration to ensure recipes are reliable and work consistently in real home kitchens.

2. Menu and Product Awareness: Understands that recipes exist within a weekly menu and designs recipes that contribute to menu balance, variety, and usability rather than standing alone.

3. Customer-Centric Thinking: Designs recipes with customer needs in mind, prioritising practicality, clarity, and enjoyment over personal preference or complexity. Uses customer feedback and performance signals (e.g. ratings, uptake, complaints) to inform improvements.

4. Value and Cost Awareness: Makes sound ingredient and portion choices that balance customer value with cost discipline, avoiding unnecessary giveaways.

5. Operational and Complexity Awareness: Designs recipes that are feasible to scale, avoiding unnecessary ingredients, SKUs, or operational complexity.

6. Attention to Detail and Quality Standards: Maintains high standards in recipe writing, instructions, styling, and presentation, producing accurate and consistent outputs.

What We Offer

Market-competitive compensation with biannual performance reviews.

22 days annual leave, annual flight allowance, relocation support if moving to Dubai.

Premium medical coverage (mental health, dental, optical), plus generous parental leave.

50% Hello Chef discount and weekly food tastings.

A high-feedback, high-growth culture — clarity through job levels, frequent reflections, and real ownership.