Project Execution Analyst

About VML

VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

Who we are looking for:

We are seeking a highly organized and proactive Project Execution Lead to join the VML Marketing Coordinator (MC) Program. This global community of 400+ employees operates at the intersection of Microsoft Marketing and agency teams, coordinating campaigns that generate sales leads for Microsoft. The ideal candidate will have a background in B2B marketing, project management, and client-facing roles, coupled with a knack for problem-solving and working collaboratively with diverse teams. This role is perfect for someone who thrives in a fast-paced, multi-disciplinary environment and is passionate about delivering results through seamless campaign execution.

What you’ll do:

Planning & Set-Up

• Support marketers in developing integrated and feasible marketing demand generation plans that align local execution with automated demand generation.

• Advise stakeholders on MC Program services, processes, SLAs, KPIs, and tools while ensuring alignment with global and local governance for marketing planning, setup, and measurement.

• Incorporate past learnings into ongoing commercial marketing planning and execution.

• Understand targeting criteria and prioritize pre-defined target lists based on local marketing goals.

Execution & Project Management

• Serve as the single point of contact for Microsoft marketing projects, coordinating across multiple MC Program disciplines and external agencies.

• Create and manage marketing project plans and service requests in the intake tool.

• Oversee marketing execution, tracking progress, resolving issues, and ensuring accurate spend attribution.

• Organize cadence meetings, document discussions, and follow up on action items related to MC Program activities.

Measurement & Reporting

• Ensure measurement plans align with marketers’ reporting requirements and business objectives.

• Oversee the timely upload of business leads to Marketo and provide stakeholders with campaign performance insights.

• Analyze performance dashboards to identify trends, best practices, and areas for improvement across marketing activities.

• Support governance by reviewing locally created email campaigns and performance dashboards.

Subject Matter Expertise

• Deploy and support standard marketing projects while assisting with non-standard campaigns as needed.

• Act as a subject matter expert and ambassador for global commercial marketing tools and services.

• Educate stakeholders on modern marketing services and tool capabilities, attending regular training sessions and meet-ups to stay updated.

• Offer discipline-specific expertise for campaign planning and execution.

What you’ll need:

• Experience: Minimum of 1+ years in B2B event execution and client-facing project/account management roles.

• Project Management: Proven ability to manage multiple events and activities simultaneously, prioritize tasks, and meet critical deadlines.

• Compliance: Strong understanding of compliance with company rules, including personal data protection and brand guidelines.

• Technical Skills: Proficiency in Microsoft tools (Word, Excel, PowerPoint, Outlook, Teams) and experience with marketing tools such as Marketo.

• Communication: Excellent verbal and written communication skills, with the ability to present complex information in a structured, professional manner.

• Stakeholder Management: Comfortable working with senior clients and third-party stakeholders; skilled in building relationships with culturally diverse partners.

• Problem-Solving: Strong problem-solving orientation with an eye for detail.

• Teamwork: A collaborative mindset and ability to work effectively in a team environment.

• Language: Fluency in English is essential.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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